A/B Testing Optimization Engineer with Optimizely

A/B Testing Optimization Engineer with Optimizely

Posted 1 day ago by 1762952168

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Negotiable
Outside
Remote
USA
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A/B Testing Adobe Analytics Cascading Style Sheets (CSS) Conversion Rate Optimisation Data-Driven Decision-Making Device Tracking Software Digital Marketing Front End (Software Engineering) Google Analytics JavaScript (Programming Language) Key Performance Indicators (KPIs) Management Market Trend Mobile App Mobile Devices Stakeholder Management Time Management User Experience Verification And Validation Web Analytics

Summary: The A/B Testing Optimization Engineer is tasked with designing, developing, and executing A/B and multivariate tests to improve user experience and conversion rates across digital platforms. This role requires a blend of technical skills, analytical expertise, and an understanding of user behavior and digital marketing. The engineer will collaborate with various teams to ensure effective testing and data-driven decision-making. The position is fully remote and classified as outside IR35.

Key Responsibilities:

  • Code and implement A/B and multivariate tests across websites, mobile apps, landing pages, and digital campaigns.
  • Gather technical specifications and build test variations using front-end technologies (HTML, CSS, JavaScript).
  • Maintain and troubleshoot integrations with 3rd-party analytics and optimization tools.
  • Work closely with product managers, designers, marketers, and developers to define test hypotheses, prioritize experiments, and ensure accurate tracking.
  • Train IT and development teams on A/B testing best practices and frameworks.
  • Peer review test code and implementations across engineering teams.
  • Analyze test results using statistical methodologies to determine significance.
  • Interpret and translate complex data into actionable insights and recommendations.
  • Present clear, data-backed findings to stakeholders at various levels.
  • Champion a culture of experimentation and data-driven decision-making.
  • Stay current with industry trends, testing tools, and CRO methodologies.
  • Contribute to the ongoing optimization of digital user experiences and business KPIs.

Key Skills:

  • 3+ years in A/B testing, CRO, digital analytics, or a similar optimization-focused role.
  • 3+ years of experience with Optimizely.
  • Strong knowledge of experimentation frameworks and hypothesis-driven testing.
  • Proficiency in front-end technologies (HTML, CSS, JavaScript).
  • Experience with testing platforms.
  • Proficient in web analytics tools like Google Analytics, Adobe Analytics, Hotjar, and Mouseflow.
  • Familiarity with statistical analysis and result validation.
  • Strong analytical thinking and attention to detail.
  • Effective communicator with the ability to explain technical and analytical concepts to non-technical audiences.
  • Excellent collaboration and time management skills.
  • Passion for continuous learning and improvement.

Salary (Rate): undetermined

City: undetermined

Country: USA

Working Arrangements: remote

IR35 Status: outside IR35

Seniority Level: undetermined

Industry: IT

Detailed Description From Employer:

A/B Testing Optimization Engineer REMOTE!!

Role Overview:
The A/B Testing Optimization Engineer is responsible for designing, developing, and executing A/B and multivariate tests across digital platforms to enhance user experience, increase conversion rates, and support data-driven decision-making. This role combines technical proficiency, analytical acumen, and a deep understanding of user behavior and digital marketing to deliver measurable business outcomes.

Key Responsibilities:

  • Test Development & Execution
    • Code and implement A/B and multivariate tests across websites, mobile apps, landing pages, and digital campaigns.
    • Gather technical specifications and build test variations using front-end technologies (HTML, CSS, JavaScript).
    • Maintain and troubleshoot integrations with 3rd-party analytics and optimization tools.
  • Collaboration & Support
    • Work closely with product managers, designers, marketers, and developers to define test hypotheses, prioritize experiments, and ensure accurate tracking.
    • Train IT and development teams on A/B testing best practices and frameworks.
    • Peer review test code and implementations across engineering teams.
  • Data Analysis & Optimization
    • Analyze test results using statistical methodologies to determine significance.
    • Interpret and translate complex data into actionable insights and recommendations.
    • Present clear, data-backed findings to stakeholders at various levels.
  • Strategy & Innovation
    • Champion a culture of experimentation and data-driven decision-making.
    • Stay current with industry trends, testing tools, and CRO methodologies.
    • Contribute to the ongoing optimization of digital user experiences and business KPIs.

Required Qualifications:

  • Experience:
    • 3+ years in A/B testing, CRO, digital analytics, or a similar optimization-focused role.
    • 3+ years of experience with Optimizely
  • Technical Skills:
    • Strong knowledge of experimentation frameworks and hypothesis-driven testing.
    • Proficiency in front-end technologies (HTML, CSS, JavaScript).
    • Experience with testing platforms
  • Analytics & Tools:
    • Proficient in web analytics tools like:
      • Google Analytics
      • Adobe Analytics
      • Hotjar
      • Mouseflow
    • Familiarity with statistical analysis and result validation.
  • Soft Skills:
    • Strong analytical thinking and attention to detail.
    • Effective communicator with the ability to explain technical and analytical concepts to non-technical audiences.
    • Excellent collaboration and time management skills.
    • Passion for continuous learning and improvement.

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