Public Relations Specialist
Posted 2 weeks ago by Virgin Atlantic
Negotiable
Undetermined
Undetermined
Crawley, England, United Kingdom
Summary: The Public Relations Specialist will play a pivotal role in shaping the brand's narrative through strategic storytelling and crisis communication. This position requires a creative and commercially-minded individual who excels in a fast-paced environment and is adept at managing sensitive issues. The role involves collaboration across various teams to deliver integrated PR campaigns and support crisis communication efforts. The ideal candidate will possess strong writing skills and the ability to build relationships with key stakeholders.
Key Responsibilities:
- Develop and deliver compelling consumer and corporate stories across all PR channels.
- Collaborate across marketing, social, and internal communications to deliver integrated campaigns.
- Create strong written content including press releases, thought leadership pieces, and media statements.
- Support crisis communication efforts, working closely with senior leadership and our Crisis Communications team.
- Act as a trusted advisor to the business on sensitive issues and potential risks to reputation.
- Support the press office with out of hours on-call responsibilities and urgent media responses.
- Build relationships with key external stakeholders to enhance preparedness and crisis response capabilities.
- Host media FAM trips and represent the brand in direct press engagement.
- Support media training initiatives to prepare leaders for crisis scenarios.
- Track and report on PR and campaign effectiveness, including crisis response outcomes.
Key Skills:
- Degree-educated.
- Proven experience in PR and communications, preferably in-house.
- Experience in crisis communication, with a track record of managing sensitive or high-stakes situations.
- Outstanding writing and communication skills, with the ability to simplify complex information quickly.
- An excellent project manager who thrives under pressure and works calmly in time-sensitive environments.
- A confident communicator with strong networks and a collaborative mindset.
Salary (Rate): undetermined
City: Crawley
Country: United Kingdom
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other
As we write the next chapter of our iconic brand story, we're looking for a creative, commercially-minded PR Specialist to join our dynamic team. If you thrive in a fast-paced environment and are passionate about creating news and shaping reputations, telling unforgettable stories, and managing crisis communications under pressure, we want to hear from you.
Day to day
- Develop and deliver compelling consumer and corporate stories across all PR channels.
- Collaborate across marketing, social, and internal communications to deliver integrated campaigns.
- Create strong written content including press releases, thought leadership pieces, and media statements.
- Support crisis communication efforts, working closely with senior leadership and our Crisis Communications team.
- Act as a trusted advisor to the business on sensitive issues and potential risks to reputation.
- Support the press office with out of hours on-call responsibilities and urgent media responses.
- Build relationships with key external stakeholders to enhance preparedness and crisis response capabilities.
- Host media FAM trips and represent the brand in direct press engagement.
- Support media training initiatives to prepare leaders for crisis scenarios.
- Track and report on PR and campaign effectiveness, including crisis response outcomes.
We’re seeking someone who combines strategic thinking with flawless execution.
- Degree-educated
- Proven experience in PR and communications, preferably in-house.
- Experience in crisis communication, with a track record of managing sensitive or high-stakes situations.
- Outstanding writing and communication skills, with the ability to simplify complex information quickly.
- An excellent project manager who thrives under pressure and works calmly in time-sensitive environments.
- A confident communicator with strong networks and a collaborative mindset.