Product Marketing Manager (inside IR35, rolling freelance)

Product Marketing Manager (inside IR35, rolling freelance)

Posted 1 day ago by Agency Bell

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£400 Per day
Inside
Onsite
London, England, United Kingdom
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Artificial Intelligence Branding Business-To-Business (B2B) Marketing Constituent Relationship Management Content Creation Customer Relationship Management (CRM) Software Data Science Management Marketing Planning Marketing Strategies Thought Leadership User Experience

Summary: The role of Product Marketing Manager involves developing and executing marketing strategies for a branding agency focused on a major client in the AI sector. This position requires hands-on management of the marketing plan, including organizing events and content creation, while collaborating with various teams. The ideal candidate will have a strong interest in technology and data, along with relevant marketing experience. The role is based in London and operates within an inside IR35 framework.

Key Responsibilities:

  • Create and execute marketing strategies for AI products.
  • Manage the entire marketing plan while reporting to the senior client.
  • Organize and run events, product launches, and hackathons.
  • Manage a CRM and assist with content creation and repurposing.
  • Revamp the website and organize testimonials, case studies, and thought leadership.
  • Liaise with PR to maintain consistent messaging.

Key Skills:

  • 3-5 years of relevant B2B marketing experience.
  • Strong interest in brand narrative, messaging, and consistency.
  • Experience and interest in tech, data, or AI.
  • Experience in campaign performance and measurement.
  • Ability to communicate clearly within a creative team.
  • Highly organized and hands-on approach.

Salary (Rate): £400.00/daily

City: London

Country: United Kingdom

Working Arrangements: on-site

IR35 Status: inside IR35

Seniority Level: Mid-Level

Industry: Marketing

Detailed Description From Employer:

A chance to deepen an interest in AI and tech and influence how one large company’s products hit the market.

The speed read A branding agency is looking for an (AI) product marketing manager to focus on one large client as they revamp their brand and marketing. This is a fairly traditional marketing role but for a cutting edge suite of AI products.

The facts You’ll create and execute marketing strategies, within a team, based at the branding agency. Day to day, you’ll be taking control of the whole marketing plan, reporting into the senior client but working with lots of freedom and control. Marketing activities include: organising and running events, product launches, hackathons, managing a CRM, helping with content creation and repurposing it for different channels and client teams (tech, sales, product, UX, data science), revamping the website etc. You’ll be organising testimonials, case studies and thought leadership to beef up the company profile as much as possible.

You’ll have:

  • 3-5 years relevant marketing experience (b2b)
  • A strong interest in brand narrative, messaging and consistency
  • Experience and a strong interest in tech, data or AI
  • A strong interest in the stories behind data
  • Experience in campaign performance and measurement (Pipedrive exp. useful)
  • Experience liaising with PR people to keep all the stories straight.

You’ll be:

  • Very happy hands on
  • Highly organised
  • A clear communicator within a creative team and great at upward management (with the client)

2 days in the studio in SW/Central London.

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