Product Marketing Manager
Posted 1 day ago by Principle HR
£100,000 Per year
Undetermined
Hybrid
London
Summary: This role of Product Marketing Manager focuses on driving product strategy and market engagement for global tech products. The position requires a blend of strategic thinking and hands-on execution to effectively launch products and campaigns. The ideal candidate will have a strong background in product marketing and a data-driven approach to decision-making. This is a 6-month contract with a high chance of extension, based in London with hybrid working arrangements.
Key Responsibilities:
- Define and evolve product positioning, messaging, and value propositions
- Lead end-to-end go-to-market strategies for new products and feature launches
- Plan and execute integrated, multi-channel marketing campaigns
- Use data, insights, and market analysis to guide strategy and optimise performance
- Partner with product, research, and regional marketing teams to align priorities
- Develop content and narratives that clearly communicate product value
Key Skills:
- Experience in product marketing or a strategic marketing role within a complex environment
- Proven ability to lead go-to-market initiatives and deliver measurable impact
- Strong storytelling skills - able to simplify complex products into clear messaging
- Data-driven mindset with experience using insights to inform decisions
- Strong understanding of customer behaviour and market dynamics
Salary (Rate): £100000 yearly
City: London
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
Product Marketing Manager - Global Tech Products
- Location: London Hybrid
- Contract: 6 months ( high chance of extension)
- Salary : £95k -£100k pa
This is a high-impact role sitting at the intersection of product, marketing, and user insight - ideal for someone who enjoys shaping strategy but is equally comfortable rolling up their sleeves to deliver results.
You'll take ownership of how products are brought to market - defining positioning, identifying target audiences, and leading campaigns that drive engagement and adoption.
Key responsibilities:
- Define and evolve product positioning, messaging, and value propositions
- Lead end-to-end go-to-market strategies for new products and feature launches
- Plan and execute integrated, multi-channel marketing campaigns
- Use data, insights, and market analysis to guide strategy and optimise performance
- Partner with product, research, and regional marketing teams to align priorities
- Develop content and narratives that clearly communicate product value
What we're looking for:
- Experience in product marketing or a strategic marketing role within a complex environment
- Proven ability to lead go-to-market initiatives and deliver measurable impact
- Strong storytelling skills - able to simplify complex products into clear messaging
- Data-driven mindset with experience using insights to inform decisions
- Strong understanding of customer behaviour and market dynamics
This role offers the opportunity to work on products at scale, influence strategy, and drive meaningful growth in a fast-paced environment. Email