Negotiable
Undetermined
Undetermined
London Area, United Kingdom
Summary: The Product Manager, Growth role at Harmsworth Media is pivotal in driving digital subscription growth for The i Paper and New Scientist. The position involves optimizing user journeys, managing subscription platforms, and implementing acquisition strategies while ensuring alignment with brand values. The ideal candidate will possess a strong technical background and experience in subscription management across digital platforms. This fixed-term contract position is based at the DMGT Offices in London.
Key Responsibilities:
- Convert customers on web and app platforms, optimizing paywalls, landing pages, and checkout processes.
- Develop a test and learn framework and identify opportunities for personalization and audience segmentation.
- Manage and optimize subscription platforms, guiding the product roadmap and prioritizing tasks.
- Strategize and run subscription user flows and marketing campaigns, ensuring data flow and integration.
- Communicate the value proposition of subscription services to potential and existing customers.
- Gather and analyze customer feedback to improve the subscription experience and retention strategies.
- Collaborate with cross-functional teams to enhance user journeys and amplify journalism.
- Implement and optimize onsite conversion assets using technical skills in HTML, CSS, and JavaScript.
Key Skills:
- Proven experience managing and optimizing subscription platforms on web and apps.
- Strong background in subscription acquisition strategies, including paywall flows.
- Expertise in user-centric acquisition strategies and personalization techniques.
- Hands-on experience with subscription platforms like Piano or Zuora.
- Proficiency in HTML, CSS, JavaScript, Angular, and APIs.
- Strong analytical skills, including experience with SEO and Google Analytics.
- Effective communication and presentation skills for cross-functional collaboration.
- Commercially savvy with a focus on achieving revenue goals.
Salary (Rate): undetermined
City: London
Country: United Kingdom
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other