Summary: The PPC Specialist role involves managing and optimizing pay-per-click advertising campaigns to enhance online visibility and drive traffic. The position is based in the West Midlands and requires a focus on performance metrics and budget management. The specialist will be responsible for developing strategies that align with business goals. This role is crucial for maximizing ROI on digital advertising efforts.

Key Responsibilities:

• Manage and optimize PPC campaigns across various platforms.
• Analyze performance metrics to improve campaign effectiveness.
• Develop strategies to align PPC efforts with business objectives.
• Monitor budgets and adjust bids to maximize ROI.

Key Skills:

• Proficiency in PPC platforms (e.g., Google Ads, Bing Ads).
• Strong analytical skills for performance analysis.
• Experience with budget management and bid strategies.
• Ability to develop and implement effective advertising strategies.

Salary (Rate): £350

City: West Midlands

Country: United Kingdom

Working Arrangements: undetermined

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing