Marketing Strategy Manager

Summary: The Marketing Strategy Manager for UK & Ireland at a global pharmaceutical company plays a vital role in shaping brand strategy and executing marketing initiatives. This position requires collaboration with various teams to enhance brand growth and meet customer needs through effective project leadership and tactical execution. The role emphasizes a deep understanding of healthcare professional (HCP) and patient insights to develop omnichannel strategies. The individual will support both brand objectives and customer strategies throughout the patient journey.

Key Responsibilities:

• Inform brand strategy and ensure project leadership and tactical execution excellence.
• Support end-to-end brand and HCP customer strategy as well as patient journey and access strategy.
• Maintain a deep understanding of HCP and patient insights and analytics.
• Build omnichannel strategies in collaboration with the Brand Lead and Brand team.
• Support strategic planning and execution for brand growth to meet customer needs.

Key Skills:

• Customer-oriented mindset
• Commercial Excellence
• Analytical Fluency
• Project Leadership
• Teamwork/Collaboration

Salary (Rate): £38

City: Uxbridge

Country: United Kingdom

Working Arrangements: undetermined

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Other