Summary: The Marketing Manager role at Aramark focuses on enhancing the Merlin account through strategic marketing initiatives and digital transformation. The position requires a creative and entrepreneurial individual to drive impactful campaigns and manage customer engagement. This is a 6-month fixed-term contract aimed at elevating marketing efforts within a competitive landscape. The successful candidate will have the opportunity to make a significant impact while receiving support and resources for professional development.

Key Responsibilities:

• Drive profitable cash sales and continuous customer participation
• Collaborate with client marketing teams to develop and activate impactful campaigns
• Develop Brand Standards Manuals
• Produce commercial case studies on propositions, promotions, new installations, food concepts, and other customer-facing activity
• Plan and execute online and offline marketing campaigns
• Own the digital signage strategy – design and CMS
• Manage design and print partner relationships
• Work with resort directors to drive marketing activity at sites
• Develop innovation and initiatives to enhance the Merlin customer experience
• Assist on-site marketing activity
• Support new transformation projects
• Work with functional partners to support marketing activity
• Support business review documents

Key Skills:

• Strong commercial focus
• Excellent interpersonal skills
• Creative and dynamic approach to customer engagement
• Experience in managing digital presence and marketing campaigns
• Ability to travel and hold a full driving licence
• Proven experience in marketing management
• Ability to develop and implement brand standards
• Experience in producing commercial case studies
• Strong collaboration skills with client marketing teams

Salary (Rate): undetermined

City: West Midlands

Country: United Kingdom

Working Arrangements: undetermined

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing