Marketing Manager - 12m FTC
Posted 4 days ago by Michael Page
£75,000 Per year
Undetermined
Hybrid
Woking, England, United Kingdom
Summary: The Marketing Manager - 12m FTC is responsible for leading a front-line team to implement data-driven marketing strategies and creative initiatives across the UK&I and Netherlands. This role involves collaboration with various stakeholders to enhance customer value and drive growth in a global building technology company. The position requires overseeing multi-channel campaigns, market research, and performance analytics while managing a marketing budget. The successful candidate will also mentor the marketing team to achieve professional growth and results.
Key Responsibilities:
- Develop and execute marketing strategies to boost brand awareness, drive customer acquisition, and support sales.
- Lead multi-channel campaigns and events across digital, social, email, content, and traditional marketing.
- Conduct market research and competitor analysis to identify trends and adjust marketing plans.
- Collaborate cross-functionally with sales, business units, and global marketing teams.
- Oversee creation and localisation of marketing materials, including digital content and sales collateral.
- Monitor and report on marketing performance using analytics, adapting strategies based on insights.
- Ensure consistent marketing presence in customer touchpoints to enhance loyalty.
- Manage marketing budget and resources efficiently, driving adoption of new marketing tools.
- Lead and mentor the marketing team to deliver results and foster professional growth.
Key Skills:
- Demonstrable experience within a similar B2B role, especially leading marketing teams.
- Degree in relevant field.
- Exceptional communication skills.
- Strong digital marketing skills.
- Experience within an international company.
Salary (Rate): £75,000.00 yearly
City: Woking
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
The Marketing Manager - 12m FTC leads the front line team to drive growth through data-driven strategies and creative execution across the UK&I and Netherlands, championing customer value and collaborating with stakeholders at all levels.
Client Details
A global leader in the building technology sector, known for innovation and sustainability, they provide solutions that improve urban mobility and enhance the safety and convenience of buildings worldwide. With a strong focus on customer service and technological advancement, they operate across multiple continents, serving a diverse range of commercial and residential clients.
Description
The Marketing Manager - 12m FTC will have the following responsibilities:
- Develop and execute marketing strategies to boost brand awareness, drive customer acquisition, and support sales, aligned with global business goals.
- Lead multi-channel campaigns and events across digital, social, email, content, and traditional marketing, ensuring compliance with local regulations and brand standards.
- Conduct market research and competitor analysis to identify trends and adjust marketing plans according to customer insights and market shifts.
- Collaborate cross-functionally with sales, business units, and global marketing teams to ensure alignment of initiatives with overall objectives.
- Oversee creation and localisation of marketing materials, including digital content and sales collateral.
- Monitor and report on marketing performance using analytics, adapting strategies based on data-driven insights.
- Ensure consistent marketing presence in customer touchpoints, integrating efforts across the business to enhance loyalty and strategic impact.
- Manage marketing budget and resources efficiently, while driving adoption of new marketing tools and digital opportunities.
- Lead and mentor the marketing team to deliver results and foster professional growth.
Profile
The successful Marketing Manager - 12m FTC should have:
- Demonstrable experience within a similar B2B role, especially leading marketing teams and delivering and executing successful marketing strategies
- Degree in relevant field
- Exceptional communication skills
- Strong digital marketing skills
- Experience within an international company.
Job Offer
The successful candidate will receive a competitive salary, DOE, for a 12 month Fixed Term Contract. Office based in Surrey; commutable from Godalming, Guildford, Weybridge, Woking etc. Hybrid working - 2 days in office, 3 from home.