Marketing Lead
Posted Today by Ventula Consulting
£66 Per hour
Inside
Hybrid
Luton, England, United Kingdom
Summary: The Retail Marketing Lead role focuses on driving commercial marketing activities within a leading travel and aviation business. The position involves leading marketing strategies for ancillary products and partnerships, aimed at maximizing customer value and revenue growth. This high-profile contract role requires collaboration across various teams and managing external partners to deliver effective marketing campaigns. The role is hybrid, requiring some on-site presence in Luton.
Key Responsibilities:
- Leading marketing strategy for ancillary products, retail activity and partnership campaigns
- Driving revenue growth across post-purchase and customer lifecycle marketing
- Managing marketing programmes with commercial partners including tourism boards, airports and retail brands
- Delivering integrated campaigns across CRM, digital, media and creative channels
- Optimising the customer journey to improve conversion, attachment rates and overall revenue per customer
- Managing agency partners and external suppliers to deliver effective campaigns
- Overseeing marketing investment and ensuring strong ROI across all activity
- Working cross-functionally with commercial, digital, retail and customer teams
- Supporting the delivery of annual revenue targets across multiple commercial streams
- Leading and developing a small team within a complex, matrix organisation
Key Skills:
- Experience in travel, aviation, ecommerce, retail or other high-volume consumer businesses
- Background in partnerships, ancillary revenue, retail or lifecycle marketing
- Knowledge of delivering marketing programmes tied to commercial performance
- Ability to manage agency relationships and marketing budgets
- Able to lead cross-channel campaigns across digital, CRM and paid media
- Experience working in travel, hospitality or retail environments would be highly beneficial
Salary (Rate): £500 daily
City: Luton
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: inside IR35
Seniority Level: undetermined
Industry: Other
Retail Marketing Lead – Travel - £500 pd Inside IR35
We’re working with a leading travel and aviation business looking for an experienced Partnerships & Retail Marketing Lead to drive commercial marketing activity across ancillary revenue, partnerships, retail and post-booking customer journeys. This is a high-profile contract role within a large, fast-moving consumer travel organisation, focused on delivering measurable revenue growth through customer marketing, partner campaigns and retail optimisation. You will lead the commercial marketing strategy across post-book activity, partnerships and retail, helping to maximise customer value and incremental revenue across multiple channels.
Key responsibilities include:
- Leading marketing strategy for ancillary products, retail activity and partnership campaigns
- Driving revenue growth across post-purchase and customer lifecycle marketing
- Managing marketing programmes with commercial partners including tourism boards, airports and retail brands
- Delivering integrated campaigns across CRM, digital, media and creative channels
- Optimising the customer journey to improve conversion, attachment rates and overall revenue per customer
- Managing agency partners and external suppliers to deliver effective campaigns
- Overseeing marketing investment and ensuring strong ROI across all activity
- Working cross-functionally with commercial, digital, retail and customer teams
- Supporting the delivery of annual revenue targets across multiple commercial streams
- Leading and developing a small team within a complex, matrix organisation
Key Skills:
- Experience in travel, aviation, ecommerce, retail or other high-volume consumer businesses
- Background in partnerships, ancillary revenue, retail or lifecycle marketing
- Knowledge of delivering marketing programmes tied to commercial performance
- Ability to manage agency relationships and marketing budgets
- Able to lead cross-channel campaigns across digital, CRM and paid media
- Experience working in travel, hospitality or retail environments would be highly beneficial.
Hybrid working (London)
Rate: £500 per day Inside IR35
Duration: 12 months
Location: Hybrid/Luton (2 days per week on site)