Marketing Data Analyst
Posted Today by Cognify Search
Negotiable
Outside
Undetermined
London Area, United Kingdom
Summary: The Marketing Data Analyst role involves partnering with a well-known consumer brand to enhance understanding of customer behavior and optimize marketing performance. The position requires analyzing customer and campaign data, building dashboards, and providing insights to drive acquisition and retention strategies. This is an opportunity for a data-driven individual to work closely with marketing leaders in a fast-paced environment. The role is based in the UK and does not offer sponsorship.
Key Responsibilities:
- Partner closely with the Marketing and Growth teams to tackle complex commercial challenges that drive customer acquisition and retention.
- Analyze customer and campaign data to uncover actionable insights and growth opportunities.
- Build and maintain Looker dashboards to enable data-led decision-making.
- Conduct deep dives into channel performance, customer LTV, CAC, and ROAS to guide spend and strategy.
- Work with marketing data sources (CRM, referral, and paid media) to evaluate performance and efficiency.
Key Skills:
- Strong SQL and Python (or R) skills for hands-on analysis.
- Proven experience supporting Marketing, Growth, or Performance teams in a data-focused capacity.
- Expertise in Looker and BigQuery (essential).
- Deep understanding of marketing metrics such as CAC, LTV, Payback Period, and ROAS.
- Experience working in a high-growth, fast-moving environment.
- Strong commercial mindset and ability to translate data into clear business recommendations.
Salary (Rate): undetermined
City: London Area
Country: United Kingdom
Working Arrangements: undetermined
IR35 Status: outside IR35
Seniority Level: undetermined
Industry: Marketing
Contract Marketing Data Analyst – Outside IR35 | 3-Month Contract
We’re partnering with a well-known consumer brand that’s on a mission to deepen its understanding of customer behaviour and optimise marketing performance. They’re scaling fast and are looking for a Marketing Data Analyst to help the team better understand customer behaviour and optimise acquisition performance across digital channels. This is a great opportunity for someone who enjoys working in fast-paced, data-driven environments and partnering directly with marketing leaders to drive commercial impact.
The Project:
- Partner closely with the Marketing and Growth teams to tackle complex commercial challenges that drive customer acquisition and retention
- Analyse customer and campaign data to uncover actionable insights and growth opportunities
- Build and maintain Looker dashboards to enable data-led decision-making
- Conduct deep dives into channel performance, customer LTV, CAC, and ROAS to guide spend and strategy
- Work with marketing data sources (CRM, referral, and paid media) to evaluate performance and efficiency
What we’re looking for:
- Strong SQL and Python (or R) skills for hands-on analysis
- Proven experience supporting Marketing, Growth, or Performance teams in a data-focused capacity
- Expertise in Looker and BigQuery (essential)
- Deep understanding of marketing metrics such as CAC, LTV, Payback Period, and ROAS
- Experience working in a high-growth, fast-moving environment
- Strong commercial mindset and ability to translate data into clear business recommendations
You must be based in the UK. Unfortunately this role does not offer sponsorship.