Marketing Content Manager

Marketing Content Manager

Posted 7 days ago by Experis on Linkedin

Negotiable
Undetermined
Hybrid
Greater Bristol Area, United Kingdom

Summary: The Content Marketing Manager will lead the execution of a content marketing strategy for a government body, focusing on enhancing brand visibility and engagement through creative content across various channels. This role involves collaboration with the campaigns team to ensure alignment with marketing objectives and the development of integrated marketing campaigns. The position offers a hybrid working arrangement with two days on-site each week and emphasizes professional growth within a global organization.

Key Responsibilities:

  • Drive the brand message consistently across all channels through engaging and creative content as well as the website, social media, and events to achieve integrated marketing campaigns and brand building.
  • Develop a variety of assets across owned, earned, and paid channels.
  • Collaborate with other team members to shape the content strategy, ensuring alignment with business and marketing objectives.
  • Identify areas to engage target audiences.
  • Analyze market trends and competitor activities to decide content priorities and areas of improvement.
  • Collaborate with wider teams to ensure that the content plan aligns with broader marketing strategies.
  • Maintain content calendar and oversee content distribution across all channels.

Key Skills:

  • Proven experience in a content marketing role, such as digital content, campaigns, and communications.
  • Degree in marketing or relevant industry.
  • Highly proficient in proofreading and copywriting to deliver a clear and engaging brand message.
  • Ability to create versatile content relevant to B2B industries.
  • Strong organizational skills and ability to prioritize workload based on importance.
  • BPSS clearance.

Salary (Rate): undetermined

City: Greater Bristol Area

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing