Summary: The Marketing Cloud Specialist (CRM) role involves managing and optimizing the Salesforce CRM platform to facilitate effective marketing activities and campaigns for an Insurance company. This position requires overseeing data management infrastructure to ensure seamless B2B data flow for CRM activities. The contract is initially for six months and is classified as inside IR35. The role is hybrid, allowing for a combination of remote and on-site work.

Key Responsibilities:

• Manage and optimize the Salesforce CRM platform for marketing activities and campaigns.
• Oversee the infrastructure for data management to ensure seamless B2B data flow.

Key Skills:

• Experience in a CRM data or administrator role, focusing on automation and email marketing.
• Skilled in management, segmentation, reporting, and data manipulation from multiple sources.
• Knowledge of Salesforce Pardot or Marketing Cloud, including configuration, workflows, and data management.
• Ability to manage Salesforce Pardot for executing B2B marketing campaigns and implementing optimizations.

Salary (Rate): 400

City: Barnet

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: inside IR35

Seniority Level: undetermined

Industry: Marketing