Marketing Analyst

RESPONSIBILITIES:
Kforce has a client in NYC that is seeking a Marketing Analyst to execute, measure, and improve promotional and CRM campaigns aimed at driving demand for our Grocery, Convenience, Alcohol, and Retail partners across the platform. This role can be hybrid onsite in NYC or fully remote. The Marketing Analyst will partner cross-functionally with internal teams, ensuring the successful growth of our merchant partners.

Responsibilities:
* Build & Execute: Implement promotional and CRM campaigns that enhance visibility and demand for our Grocery, Convenience, Alcohol, and Retail merchants across the US and Canada; Your execution will directly drive merchant growth and consumer engagement
* Analyze & Optimize: Measure and analyze campaign performance meticulously; Generate actionable insights to drive impactful improvements and merchant partnerships
* Test & Iterate: Develop and implement experiments, testing new strategies, capturing learnings, and applying improvements for continuous optimization
* Collaborate: Work closely with internal stakeholders across ops, marketing and partner management teams; Balance the strategic objectives of the company and merchant partners to create mutually beneficial outcomes

REQUIREMENTS:
* 2+ years of experience as a marketing analyst focused on CRM campaigns
* 2+ years of experience in operations, marketing, growth operations, strategy, planning, management consulting, or related roles
* Previous experience managing digital promotions or CRM campaigns
* Proficiency in Excel or Google Sheets; Familiarity with SQL is highly preferred
* Strong written and verbal communication skills
* Proven ability to manage multiple priorities in a fast-paced environment
* Strong bias toward action with a clear focus on simplifying complex processes, driving alignment, and executing effectively under tight deadlines
* Highly self-motivated, able to work independently, and skilled in organization and time management
* Detail-oriented, with a demonstrated ability to consistently execute complex tasks with high accuracy
* Exceptional attention to detail, strategic planning and prioritization, and robust project management skills to effectively handle multiple simultaneous demand-growth initiatives
* The ideal candidate thrives in a dynamic, fast-paced startup environment, has high ownership of their work, embraces a collaborative "all hands on deck" approach, and enjoys solving complex problems

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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