Summary: The Marketing Analyst role is a 6-month contract based in London, focusing on enhancing marketing operations through data-driven insights and campaign performance analysis. The position requires developing attribution models and collaborating with stakeholders to improve marketing strategies. Proficiency in various data analysis tools is essential for success in this role.

Key Responsibilities:

• Develop and manage attribution models to evaluate campaign performance.
• Provide insights to improve marketing strategies and decision-making.
• Collaborate with stakeholders to understand business objectives and deliver data-driven recommendations.
• Use tools like Power BI, Tableau, SQL, DBT, Databricks, and Google Analytics to analyze data.

Key Skills:

• Proven experience in developing and managing attribution models to evaluate campaign performance.
• Strong background in creating and refining attribution models for marketing campaigns.
• Proficient in DBT, Databricks, Power BI, Tableau, SQL, and Google Analytics for data analysis and reporting.
• Ability to evaluate and analyze marketing campaigns to derive actionable insights.
• Experience working with cross-functional teams to understand business needs and provide data-driven recommendations.
• Strong ability to communicate complex data insights to non-technical stakeholders.

Salary (Rate): £450.00

City: London

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing