Junior Marketing Specialist

Summary: The Junior Marketing Specialist role focuses on delivering the client's marketing plan for Europe, coordinating both online and offline marketing activities to enhance customer acquisition and retention. The position requires a blend of digital marketing expertise and project management skills to execute multi-channel campaigns effectively. The role is based in Cannock, with an expectation of in-office presence once every 1-2 weeks, and is offered on a 6-month contract with potential for extension.

Key Responsibilities:

• Manage and optimise website content and performance.
• Create and distribute content for PR, social media, email, and campaigns.
• Deliver SEO and PPC campaigns with external agencies.
• Plan and execute social media engagement.
• Project manage multi-channel marketing campaigns and events.
• Produce marketing collateral and support CRM data segmentation and reporting.
• Liaise with Group Marketing on internal communications and global digital initiatives.

Key Skills:

• At least 3 years in B2B marketing.
• Strong digital marketing expertise (SEO, PPC, social media, web management).
• Experience managing campaigns, agencies, and CRM systems.
• Proficient in Google Analytics, Microsoft Office, and marketing tools (e.g., MailChimp, Hubspot).
• Copywriting and proofing skills.
• Project management and organisational ability.

Salary (Rate): undetermined

City: Cannock

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing

Detailed Description From Employer:

Role: Junior Marketing Specialist
Location: Cannock (expected in office once every 1-2 weeks.)
Contract Length: 6-month contract potential of extension

Purpose:
Deliver Client's marketing plan for Europe. Coordinate online and offline marketing activities to support customer acquisition and retention.

Key Responsibilities:

• Manage and optimise website content and performance.
• Create and distribute content for PR, social media, email, and campaigns.
• Deliver SEO and PPC campaigns with external agencies.
• Plan and execute social media engagement.
• Project manage multi-channel marketing campaigns and events.
• Produce marketing collateral and support CRM data segmentation and reporting.
• Liaise with Group Marketing on internal communications and global digital initiatives.

Skills & Experience:

• At least 3 years in B2B marketing.
• Strong digital marketing expertise (SEO, PPC, social media, web management).
• Experience managing campaigns, agencies, and CRM systems.
• Proficient in Google Analytics, Microsoft Office, and marketing tools (e.g., MailChimp, Hubspot).
• Copywriting and proofing skills.
• Project management and organisational ability.

Desirable:

• Marketing/business degree or CIM qualification.
• Adobe Creative Suite experience.

Guidant, Carbon60, Lorien & SRG - The Impellam Group Portfolio are acting as an Employment Business in relation to this vacancy.