Interim Marketing Consultant

Role: Interim Marketing Consultant

Location: Manchester offices, 2–3 days per week

Duration: 3–4 months

Rate: £600–£650 per day

Start: Immediate

Team: No direct reports; supports 2 x Internal Comms, Marketing Manager

Industry Focus: Energy & Utilities

Purpose of the Role

To provide urgent, expert interim strategic leadership in marketing at a critical point of business evolution. The role is designed to plug into the business’s immediate marketing needs, help onboard a new agency, and establish foundational marketing resources, especially for the business rebranding. The position is highly visible to shareholders and will be instrumental in demonstrating the value of the new business.

Key Deliverables

• Onboard and Set Up New Agency: Lead the operational set-up and integration of a new marketing agency for the business.
• Establish Foundational Marketing Resources: Build a structured content library and photo library to support client-facing teams and sales.
• Develop and Execute Campaigns: Create and deliver marketing campaigns, with a focus on brand and content marketing.
• Support Business Evolution: Provide strategic partnering and fresh thinking to address the complexity of the energy market and the business’s current challenges.
• Stakeholder Engagement: Work closely with internal stakeholders, including Corporate Affairs and internal comms, to ensure alignment and effective messaging.
• Sector Expertise: Offer advice and guidance across the energy market, leveraging deep knowledge of smart metering and energy transition.
• Operational Effectiveness: Ensure marketing activities are operationally effective and tailored to the business’s urgent needs.

Ideal Candidate Profile

Experience: Proven track record in the energy/utilities sector, either client-side or agency-side, with a mix of both preferred.

Skills: Strong brand and content marketing expertise; ability to diagnose marketing needs and offer a range of solutions.

Knowledge: Deep understanding of the utilities sector, energy transition, and how businesses finance the transition.

Approach: Hungry for impact; able to leave a strong impression in a short period.

Collaboration: Operationally effective, comfortable working in a dynamic environment, and able to partner with internal and external stakeholders.

B2B and Partnerships: Experience in B2B marketing and building partnerships.

Project Leadership: Demonstrated ability to lead marketing projects with specific deliverables, but not managing a team directly.

Why This Role?

This is a unique opportunity to make a rapid, high-impact contribution to a business at a critical point in its evolution, with exposure to senior stakeholders and the chance to shape the marketing function during a period of significant change.