Interim Brand Manager
Posted 2 weeks ago by Nigel Wright Recruitment
£55,000 Per year
Undetermined
Hybrid
Lancashire, England, United Kingdom
Summary: The Interim Brand Manager role is a 3-6 month contract focused on supporting a product-led consumer brand during a key period of change. The position requires an experienced professional who can effectively manage brand and marketing plans, drive creative campaigns, and ensure consistency across various consumer touchpoints. This hands-on role emphasizes quick integration and structured delivery within a hybrid working environment.
Key Responsibilities:
- Own delivery of brand and marketing plans across a multi-product portfolio
- Lead development and rollout of creative campaigns across key consumer touchpoints
- Manage brand identity, packaging, and comms consistency
- Drive integrated marketing activity (digital, social, PR, trade, retail)
- Support NPD launches and innovation pipeline activation
- Work closely with digital teams on social, influencer and CRM programmes
- Contribute to pricing strategy, promotions, and commercial planning
- Manage external agencies, suppliers and partners
- Deliver insight-led decision making through competitor, consumer and category analysis
- Ensure projects are delivered on time, to budget, and with impact
Key Skills:
- Proven brand marketing experience in a consumer-led business (FMCG, retail or consumer products preferred)
- Strong track record delivering campaigns and brand growth initiatives
- Comfortable operating both strategically and hands-on
- Strong project management and stakeholder management skills
- Experience working across multi-channel marketing environments
- Ability to hit the ground running in a fast-paced, changing environment
Salary (Rate): £55,000.00 yearly
City: Lancashire
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other
Interim Brand Manager 3-6 months Lancashire £45k - £55k We’re partnering with a product-led consumer brand looking for an experienced Brand Marketing Manager to join on a 3–6 month contract to support a key period of change. This is a hands-on role ideal for someone who can quickly embed, bring structure, and drive pace across brand and campaign deliver. It's hybrid working 3 days in the office.
Key Responsibilities
- Own delivery of brand and marketing plans across a multi-product portfolio
- Lead development and rollout of creative campaigns across key consumer touchpoints
- Manage brand identity, packaging, and comms consistency
- Drive integrated marketing activity (digital, social, PR, trade, retail)
- Support NPD launches and innovation pipeline activation
- Work closely with digital teams on social, influencer and CRM programmes
- Contribute to pricing strategy, promotions, and commercial planning
- Manage external agencies, suppliers and partners
- Deliver insight-led decision making through competitor, consumer and category analysis
- Ensure projects are delivered on time, to budget, and with impact
Key Requirements
- Proven brand marketing experience in a consumer-led business (FMCG, retail or consumer products preferred)
- Strong track record delivering campaigns and brand growth initiatives
- Comfortable operating both strategically and hands-on
- Strong project management and stakeholder management skills
- Experience working across multi-channel marketing environments
- Ability to hit the ground running in a fast-paced, changing environment