IM Apps Market Engagement Lead

IM Apps Market Engagement Lead

Posted 1 day ago by Experis

Negotiable
Undetermined
Hybrid
London

Job Title: IM Apps Market Engagement Lead

Location: Lonon (hybrid)

Contract: dec 26

Job Description:

Key responsibilities:

  • Work as a POC for market engagement - requirement analysis, requirement documentation, relevant ticketing, market communication, etc
  • Work collaboratively with the market and Product Team to document and ensure the consistency of user experience on instant messaging across platforms and systems
  • Define, prepare and review test scenarios & content templates that reflect business requirements
  • Own activation of IM Apps capabilities and coordinate UVT with relevant market
  • Extend stakeholder awareness and knowledge about IM by providing them with toolboxes, dashboards and organizing info sessions covering IM capabilities, best practices and guidelines.
  • Own and prepare knowledge sharing documentations / presentations, etc
  • Ensure business units are achieving business value from global instant messaging solutions
  • Gather learnings and insights from markets
  • Support markets with the development of business cases for IM programs and capabilities
  • Blend commerce/marketing opportunities appropriately & seamlessly into instant messaging journeys

Team: No direct team management responsibilities

Qualifications:

  • Bachelor degree in relevant subject (Business Management, Digital Marketing)
  • Have a proven track record of delivering projects on Social Media/Instant messaging platforms
  • Strong documentation and project management skills
  • Must have good people skills and the ability to interact and communicate effectively, orally and in writing, across all levels
  • Experience with digital environment and related regulatory aspects (e.g. Instant messaging in particular)
  • Experience working successfully in a global, multicultural organization
  • Collaborative in nature: a team player who is experienced in developing very strong relationships with internal and external stakeholders, and can successfully work independently
  • Proven ability to work effectively across functions
  • Proven ability to build a strong partnership and trust with partners and management within an organization
  • Strong organization skills
  • Fluent written and spoken English