Google Analytics Web Content Lead

Google Analytics Web Content Lead

Posted 1 day ago by Lumen Solutions Group Inc.

Negotiable
Undetermined
Hybrid
Remote or Hybrid in Reston, Virginia

Summary: The Google Analytics Administrator, Web Content Lead / Webmaster role involves managing and maintaining enterprise intranet and web content platforms, with a focus on CMS (Liferay) administration, content workflows, and web analytics. The position requires ensuring a consistent and user-centric digital experience across various platforms. The ideal candidate will collaborate with technical and design teams to optimize usability and performance. This is a contract-to-hire position based in Reston, VA, with hybrid working arrangements.

Key Responsibilities:

  • Act as the Webmaster for enterprise web and intranet platforms
  • Administer and maintain CMS (Liferay) content and page templates
  • Manage CSM/CMS workflows, templates, and content governance
  • Ensure design and template consistency across digital channels
  • Configure, manage, and analyze Google Analytics and GA 360
  • Support enterprise knowledge-sharing platforms (Intranet)
  • Manage backend template configurations within Liferay
  • Scale and optimize CMS page templates for usability and performance
  • Apply user-centric design practices to improve digital experience
  • Collaborate with content, design, and technical teams
  • Support search optimization and content discoverability

Key Skills:

  • Proven experience as a Webmaster, Web Content Lead, or CMS Administrator
  • Strong hands-on experience with Liferay CMS
  • Experience managing CMS page templates and workflows
  • Solid knowledge of Google Analytics / Google Analytics 360
  • Experience supporting enterprise intranet platforms
  • Understanding of content governance and digital consistency
  • Strong communication and coordination skills

Salary (Rate): £53.00 hourly

City: Reston

Country: United States

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: IT

Detailed Description From Employer:

Job Title: Google Analytics Administrator, Web Content Lead / Webmaster
Location: Reston, VA (Hybrid)
Job Type: Contract-To-Hire

Interview Mode: Onsite Interview

Job Description:

We are seeking a Web Content Lead / Webmaster to manage and maintain our enterprise intranet and web content platforms. This role focuses on CMS (Liferay) administration, template management, content workflows, and web analytics, ensuring a consistent, user-centric digital experience across platforms.


Key Responsibilities

  • Act as the Webmaster for enterprise web and intranet platforms
  • Administer and maintain CMS (Liferay) content and page templates
  • Manage CSM/CMS workflows, templates, and content governance
  • Ensure design and template consistency across digital channels
  • Configure, manage, and analyze Google Analytics and GA 360
  • Support enterprise knowledge-sharing platforms (Intranet)
  • Manage backend template configurations within Liferay
  • Scale and optimize CMS page templates for usability and performance
  • Apply user-centric design practices to improve digital experience
  • Collaborate with content, design, and technical teams
  • Support search optimization and content discoverability

Required Skills & Qualifications

  • Proven experience as a Webmaster, Web Content Lead, or CMS Administrator
  • Strong hands-on experience with Liferay CMS
  • Experience managing CMS page templates and workflows
  • Solid knowledge of Google Analytics / Google Analytics 360
  • Experience supporting enterprise intranet platforms
  • Understanding of content governance and digital consistency
  • Strong communication and coordination skills

Nice to Have

  • Angular or front-end development exposure
  • Experience in large enterprise or corporate digital environments
  • Knowledge of holistic search and SEO best practices

Ideal Candidate Profile

  • Background in Web Content Management, Digital Platforms, or Intranet Administration
  • Comfortable working on the backend of CMS platforms
  • Strong focus on usability, scalability, and user experience