Negotiable
Undetermined
Hybrid
London, England, United Kingdom
Summary: The Global Product Marketing Manager at Charlotte Tilbury Beauty will lead the innovation strategy for the makeup category, particularly focusing on lips. This role involves collaborating with various teams to create consumer-centric marketing messages and product concepts that align with Charlotte's vision. The position is a maternity cover fixed-term contract for 12 months, requiring a deep understanding of the luxury beauty industry and a passion for market trends. The successful candidate will drive product growth and ensure consistent messaging across all marketing channels.
Key Responsibilities:
- Analyze makeup market data, insights, and trends to identify gaps and opportunities for innovation.
- Optimize product portfolio navigation for online and in-store shopping experiences.
- Collaborate with the NPD team to conceptualize innovative makeup products.
- Support the launch and promotion of hero products throughout the year.
- Develop competitive messaging strategies and unique selling propositions for products.
- Assist in creating consumer-facing copy for packaging and marketing materials.
- Recommend pricing strategies and manage product lifecycle planning.
- Craft product marketing toolkits for internal and external stakeholders.
- Build strong relationships with cross-functional teams to enhance collaboration.
Key Skills:
- Experience in the beauty industry, particularly in makeup.
- Proven global marketing experience (3+ years), including product concepting.
- Strong storytelling abilities with a balance of aesthetic and data-driven insights.
- Excellent verbal and written communication skills.
- Deep knowledge of beauty and fashion trends, particularly on social media platforms.
- Proficient in quantitative and qualitative data analysis.
- Entrepreneurial mindset with resilience and problem-solving skills.
- Impeccable organizational skills and ability to build efficient processes.
- Team player with a results-oriented work ethic.
Salary (Rate): undetermined
City: London
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other