Freelance Designer
Posted 1 day ago by Salt
£375 Per day
Inside
Hybrid
London, UK
Summary: The Freelance Senior Designer role focuses on creating engaging marketing communications and editorial content for a creative studio within a large insurance group. The position requires a strong design portfolio that showcases bold typography and innovative layouts, moving away from traditional corporate aesthetics. The contract is for one year, with a hybrid working arrangement, and the designer will work closely with various industries, ensuring a diverse range of projects. Strong editorial instincts and agency experience are essential for success in this role.
Key Responsibilities:
- Create marketing communications, brochures, presentations, LinkedIn carousels, internal communications, and reports.
- Design across a variety of industries including technology, private wealth, sport, energy, and finance.
- Participate in internal campaigns and events, adapting designs for different channels.
- Utilize typography and layout to make information engaging and visually appealing.
- Ensure attention to detail in spacing, hierarchy, and grid structure across documents.
Key Skills:
- Solid agency experience with a clear design perspective.
- Strong portfolio showcasing typographical layouts and editorial work.
- Knowledge of branding, layout, and data visualization.
- Ability to simplify complex information for print and digital formats.
- Attention to detail in design execution.
Salary (Rate): £375 per day
City: London
Country: UK
Working Arrangements: hybrid
IR35 Status: inside IR35
Seniority Level: Mid-Level
Industry: Marketing
Freelance Senior Designer - Marketing Communications & Editorial
I'm recruiting for an in-house creative studio within a large insurance group. The work looks nothing like a traditional financial services brand, think bold typography, clean layouts, considered use of colour, and output that actually gets people to stop scrolling. If your portfolio is corporate-safe and polished-but-boring, this probably isn't the right move. If it's got edge and craft, keep reading.
CONTRACT DETAILS
Start: Monday, 18th May
Length: 1 year
Work set-up: Hybrid (1-2 days on-site, Tue-Thu preferred) - No remote
Client: Large insurance group
Contract: Inside IR35 - umbrella company only (not Limited Company or Sole Trader)
Location: Aldgate, London
Rate: £375 per day
Working days: Full-time (5 days a week)
Career level: Mid-weight/Senior
WHAT THE ROLE INVOLVES
The majority of the output is marketing communications, brochures, presentations, LinkedIn carousels, internal comms, and reports. The studio designs across a group of companies spanning industries including technology, private wealth, sport, energy, and finance, so there's genuine variety in the work.
There's also involvement in internal campaigns and events. It's a broad remit, and the expectation is that you can move confidently between channels.
Strong editorial instincts are important. This client wants someone who knows how to use typography and layout to make information genuinely engaging, not just presented, but designed.
WHAT THEY'RE LOOKING FOR
Solid agency experience and a clear point of design view. The portfolio needs to show typographical layouts with real editorial work. Colourful and minimal, structured but not rigid, and definitely not cookie-cutter corporate.
Strong working knowledge of branding, layout, and data visualisation is expected. You should be able to take dense or complex information and make it look clean and readable across both print and digital.
Attention to detail matters here, spacing, hierarchy, and the way a grid holds together across a document.
WORKING PATTERN
Hybrid. One to two days in the office per week, depending on location, flexible on specific days, though Tuesday to Thursday are when most of the team are in.
HOW TO APPLY
Send your CV and portfolio. The portfolio carries the most weight, strong editorial design, confident typography, and work that shows you can operate at a senior level across both print and digital.
*Rates depend on experience and client requirements
