Summary: The Content Marketing Manager role at Twine involves leading the development and execution of a content marketing strategy for a government body in the South West of the UK. The position focuses on enhancing brand visibility and driving business growth through integrated marketing campaigns across various platforms. The role requires collaboration with the Head of Brand and Content and offers a hybrid working model with flexibility. Candidates should have proven experience in content marketing and strong organizational skills.

Key Responsibilities:

• Deliver the brand message consistently across all channels, including websites, social media, and events
• Develop a variety of content assets for owned, earned, and paid channels to support integrated marketing campaigns
• Collaborate with team members to shape and align the content strategy with business and marketing objectives
• Identify opportunities to engage target audiences and drive brand visibility
• Analyze market trends and competitor activities to prioritize content creation and improvements
• Maintain a content calendar and oversee distribution across all channels
• Collaborate with wider teams to ensure alignment with broader marketing strategies

Key Skills:

• Proven experience in content marketing roles, with expertise in digital content, campaigns, and communications
• Degree in marketing or a relevant field
• High proficiency in proofreading and copywriting to deliver clear and engaging brand messages
• Ability to create versatile content tailored to B2B industries
• Strong organizational skills and ability to prioritize workload effectively
• BPSS clearance or eligibility to obtain it

Salary (Rate): undetermined

City: Bristol

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing