Enterprise Marketing Architect (Adobe/MarTech/AdTech)
Posted Today by GCS
£651 Per day
Undetermined
Undetermined
London, UK
Summary: The Enterprise Marketing Architect role focuses on supporting large-scale enterprise digital marketing ecosystems, requiring expertise in various marketing technologies and platforms. The position demands strong communication skills to convey complex ideas to diverse audiences and the ability to diagnose challenges and propose architectural solutions. Candidates should have significant hands-on experience with enterprise platforms and a solid understanding of the digital marketing journey. A background in Computer Science, Digital Marketing, or an MBA is essential for this role.
Key Responsibilities:
- Support large-scale enterprise digital marketing ecosystems in a consultative role.
- Utilize knowledge of end-to-end digital marketing journeys, including Adtech and Marketing Automation.
- Leverage hands-on experience with enterprise platforms, focusing on REST APIs and data management.
- Communicate complex ideas effectively to technical, marketing, and C-Suite audiences.
- Diagnose challenges and opportunities to produce future state architecture.
- Demonstrate strong written and verbal communication skills, particularly in PowerPoint and Lucid Chart/Visio.
Key Skills:
- Adobe Certified Expert certifications in relevant Adobe products.
- Experience building enterprise-level ROI-focused business cases for technology transformations.
- Hands-on experience with mobile application architecture and delivery.
- Experience managing a revenue-focused Book of Business and sales pipeline.
- Familiarity with generative AI solutions.
- Bachelor's degree in Computer Science, Digital Marketing, or MBA.
Salary (Rate): £651 per day
City: London
Country: UK
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: IT
Minimum Qualifications
- Past experience in a consultative role supporting large-scale enterprise digital marketing ecosystems in the role of Architect/Principal Consultant or employee Marketing/Technical leader.
- Working knowledge of end-to-end digital marketing journey including Adtech (CDP/DMPs, DSPs, etc.), Marketing Automation, omni-channel personalization, Content Management/Generation, CRM, Media Execution and Reporting/Insights.
- Significant hands-on experience using enterprise platforms (Adobe, Salesforce, Oracle, Microsoft, etc.) with an emphasis on REST APIs, Cloud Storage, Structured/Unstructured Data, Security and Data Ingress/Egress.
- Ability to communicate complex ideas which "tells a story" to support Adobe's POV and/or recommendation to technical, marketing and C-Suite audiences
- Ability to quickly diagnose challenges and opportunities and produce a future state architecture.
- Strong written and verbal communications skills with particular expertise in PowerPoint and Lucid Chart/Visio
- Bachelor's degree in Computer Science (CS), Digital Marketing or MBA or equivalent experience
Skills that Set You Apart
- One or more current Adobe Certified Expert certifications in Adobe (AEP, AJO, Analytics/CJA, RTCDP, Target or Workfront)
- Recent experience building enterprise level return on investment focused Business Cases for technology transformations
- Hands-on experience architecting and/or delivering native, Flutter or React-Native mobile applications
- Experience leading a revenue focused Book of Business including sales pipeline via Salesforce/Microsoft Dynamics, scope/contract review and Value Realization measurement.
- Familiarity and usage of generative AI solutions
GCS is acting as an Employment Business in relation to this vacancy.