EMEA Channel Marketing Manager - Part Time

Job Description - The Role

The EMEA Channel Marketing Manager is an exciting opportunity to help grow Vivai's Channel Partner business by collaborating with their partners on marketing strategy and plans.

This role is missioned with driving high impact co-marketing to produce tangible sales results.

What you'll do:

• Work with our top EMEA Channel Partner resellers to develop a joint Marketing Plan to support the success of our joint Business Plan with these focal partners.
• Team with the VIAVI Channel Sales Managers and Channel Partners to lead and implement these marketing programs and produce best in class joint marketing engagements to achieve maximum lead pipeline/sales volume, and optimising budget impact.
• Ensure co-marketing plans utilise the full range of integrated marketing tactics including industry events (tradeshows, customer seminars, webinars,) social media, as well as customer specific events and outreach (newsletters and one-to-one marketing, etc.).
• Partner with the global VIAVI marketing team to take our global marketing campaigns, and shape them as needed with each focal partner to amplify them to our joint customers.
• For focal partners, maximise co-marketing investments via documented quarterly plans; leverage investments for end-customer awareness and sales pipeline development.
• Manage detailed return-on-investment (ROI) metrics on all investments.

The skills you'll need:

• Prior Channel Marketing Management experience
• Proven experience in B2B marketing, with responsibility for planning and executing integrated marketing campaigns and programs.
• Ideally, B2B marketing experience including working with Channel Partner resellers.
• Exceptional planning and organisational skills, with the ability to manage multiple projects, deadlines, and stakeholders simultaneously.
• Highly collaborative with strong working relationships across partners, sales, marketing, leadership teams, and external vendors.
• Outgoing, enthusiastic, and confident communicator who enjoys engaging with customers, colleagues, and channel partners.

Next Steps

VIAVI Solutions offers a dynamic and inclusive environment where temporary contractors are welcomed as valuable contributors to innovative global projects.

As a company committed to ethical, sustainable, and inclusive practices, VIAVI provides contractors with exposure to cutting-edge technologies, professional growth opportunities, and a workplace culture that values collaboration, respect, and diverse perspectives.