eCommerce / Digital Analyst

eCommerce / Digital Analyst

Posted 2 weeks ago by Cranberry Panda

£300 Per day
Outside
Hybrid
Hertfordshire, England, United Kingdom

Summary: The eCommerce Analyst Contractor role involves joining a major retail business for a 3-6 month contract, focusing on analyzing and improving online performance through data-driven insights. The position requires a commercially minded digital analyst who can diagnose performance issues across the eCommerce journey and provide actionable recommendations. This role emphasizes hands-on analysis rather than mere reporting, with a hybrid working arrangement. The contractor will work closely with trading and merchandising teams to enhance performance metrics and insights.

Key Responsibilities:

  • Deep-dive analysis across traffic, conversion, AOV, revenue, bounce rate and customer journeys
  • Diagnosing performance by channel, device, customer type, brand, category, product type and price band
  • Funnel analysis across PLP, PDP, basket and checkout
  • Identifying on-site friction, traffic quality issues and conversion blockers
  • Supporting CRO and experimentation with test hypotheses and measurement frameworks
  • Providing insight to trading and merchandising teams on category, product and promotional performance
  • Improving dashboards, reporting clarity and speed-to-insight
  • Validating tracking and highlighting data quality issues

Key Skills:

  • Proven experience as an eCommerce Analyst or Digital Analyst in a retail / consumer environment
  • Strong hands-on experience with Adobe Analytics
  • Good understanding of GA4
  • Ability to explain why performance changed, not just report the numbers
  • Strong commercial thinking and stakeholder engagement skills
  • SQL and dashboarding experience would be highly beneficial

Salary (Rate): £300 per day

City: Hertfordshire

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: outside IR35

Seniority Level: undetermined

Industry: Other

Detailed Description From Employer:

eCommerce Analyst Contractor | 3–6 Month Contract | Outside IR35 | £300 per day | Hybrid, Hertfordshire

I’m currently recruiting for an eCommerce Analyst Contractor to join a major retail business on an initial 3-6 month contract. This is a fantastic opportunity for a commercially minded digital analyst who can quickly get into the detail, identify what is driving online performance, and turn data into practical recommendations that improve results. This is not a reporting-only role. We are looking for someone who can diagnose performance issues and opportunities across the full eCommerce journey, including traffic quality, conversion, AOV, funnel drop-off, checkout behaviour, product performance, and trading activity.

Contract details

  • 3-6 month contract
  • Outside IR35
  • £300 per day
  • Hybrid working, 2 days per week in Hertfordshire

What you’ll be doing

  • Deep-dive analysis across traffic, conversion, AOV, revenue, bounce rate and customer journeys
  • Diagnosing performance by channel, device, customer type, brand, category, product type and price band
  • Funnel analysis across PLP, PDP, basket and checkout
  • Identifying on-site friction, traffic quality issues and conversion blockers
  • Supporting CRO and experimentation with test hypotheses and measurement frameworks
  • Providing insight to trading and merchandising teams on category, product and promotional performance
  • Improving dashboards, reporting clarity and speed-to-insight
  • Validating tracking and highlighting data quality issues

What we’re looking for

  • Proven experience as an eCommerce Analyst or Digital Analyst in a retail / consumer environment
  • Strong hands-on experience with Adobe Analytics
  • Good understanding of GA4
  • Ability to explain why performance changed, not just report the numbers
  • Strong commercial thinking and stakeholder engagement skills
  • SQL and dashboarding experience would be highly beneficial

This role would suit someone who is confident working at pace, comfortable operating with minimal hand-holding, and able to deliver impact quickly.