Digital Marketing Strategist – SEO & Marketplaces
Posted Today by Twine
Negotiable
Undetermined
Hybrid
Brentwood, England, United Kingdom
Summary: This role seeks a digital marketing professional with expertise in SEO and online marketplaces to drive the digital growth strategy for a business focused on outdoor and fishing products, as well as fine dining restaurant brands. The candidate will provide mentorship and guidance to optimize sales channels and enhance web presence. A hybrid working arrangement is expected, with occasional on-site collaboration in Brentwood, United Kingdom.
Key Responsibilities:
- Conduct comprehensive audits of existing online marketplaces and direct sales websites to identify optimisation opportunities.
- Develop and implement tailored SEO strategies to increase organic traffic and improve search rankings.
- Advise on best practices for product listings, content optimisation, and conversion rate enhancement across e-commerce platforms.
- Provide strategic recommendations for expanding digital presence and sales channels.
- Support the development of a cohesive digital marketing plan for both the outdoor products and fine dining restaurant brands.
- Guide the enhancement of social media presence and engagement for restaurant brands.
- Deliver actionable reports and ongoing mentorship to ensure sustainable digital growth.
Key Skills:
- Proven experience in SEO, online marketplace optimisation, and web analytics.
- Strong understanding of e-commerce platforms, digital marketing tools, and content management systems.
- Demonstrated ability to develop and execute digital strategies for product-based and service-based businesses.
- Experience with social media strategy and content direction, particularly for hospitality or retail sectors.
- Excellent analytical, communication, and mentoring skills.
- Ability to work both remotely and on-site in Brentwood, United Kingdom, as required.
- Strategic thinker with a proactive approach to problem-solving and business growth.
Salary (Rate): undetermined
City: Brentwood
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
This role is ideal for a digital marketing professional with a strong background in SEO, online marketplaces, and web optimisation. The successful candidate will play a pivotal role in shaping the digital growth strategy for a business specialising in outdoor and fishing products, as well as supporting fine dining restaurant brands within the group. The position involves providing expert mentorship and hands-on guidance to optimise sales channels, enhance web presence, and drive business growth across multiple platforms. A hybrid working arrangement is expected, with occasional on-site collaboration in Brentwood, United Kingdom.
Deliverables
- Conduct comprehensive audits of existing online marketplaces and direct sales websites to identify optimisation opportunities.
- Develop and implement tailored SEO strategies to increase organic traffic and improve search rankings.
- Advise on best practices for product listings, content optimisation, and conversion rate enhancement across e-commerce platforms.
- Provide strategic recommendations for expanding digital presence and sales channels.
- Support the development of a cohesive digital marketing plan for both the outdoor products and fine dining restaurant brands.
- Guide the enhancement of social media presence and engagement for restaurant brands.
- Deliver actionable reports and ongoing mentorship to ensure sustainable digital growth.
Requirements
- Proven experience in SEO, online marketplace optimisation, and web analytics.
- Strong understanding of e-commerce platforms, digital marketing tools, and content management systems.
- Demonstrated ability to develop and execute digital strategies for product-based and service-based businesses.
- Experience with social media strategy and content direction, particularly for hospitality or retail sectors.
- Excellent analytical, communication, and mentoring skills.
- Ability to work both remotely and on-site in Brentwood, United Kingdom, as required.
- Strategic thinker with a proactive approach to problem-solving and business growth.
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.