Digital Marketing Manager

Key Responsibilities

• Develop and deliver the digital marketing strategy alongside the Marketing Director.
• Plan and optimise campaigns across SEO, AEO, PPC, email and social media.
• Manage and develop WordPress websites and digital marketing platforms.
• Lead inbound marketing activity, improving website content, user experience and conversion.
• Work with internal teams and external partners to deliver collaborative campaigns.

The Ideal Candidate

• Proven experience delivering successful digital marketing campaigns.
• Strong knowledge of SEO, AEO, PPC, social media and website optimisation.
• Experience managing WordPress, including plugins and themes.
• Excellent written English and strong attention to detail.
• Comfortable working independently with technical information and managing multiple priorities.
• Experience with Google Analytics, Google Search Console, HTML/CSS, website hosting, Canva, structured product data and basic SQL would be advantageous.

This is a varied role offering the opportunity to take ownership of digital marketing activity and make a real impact on commercial performance within a specialist industry.