Digital Marketing Manager

Digital Marketing Manager

Posted 1 day ago by R3vamp

£200 Per day
Inside
Hybrid
London Area, United Kingdom

Summary: The Digital Marketing Manager role involves managing digital marketing campaigns for an Ed-Tech client in London on a hybrid basis for an initial 6-month maternity cover assignment. The position requires expertise in Marketo and Salesforce for campaign execution and reporting, along with skills in website optimization and content creation. Candidates must have a strong background in digital marketing within the technology sector, with a focus on data analysis and communication skills. The role offers a competitive day rate and flexibility in working arrangements.

Key Responsibilities:

  • Manage digital marketing campaigns using Marketo and Salesforce.
  • Execute and report on marketing campaigns, ensuring automation through workflows and lead scoring.
  • Optimize website content and create engaging materials, preferably with WordPress experience.
  • Analyze and optimize campaigns based on performance data.
  • Utilize email marketing strategies for lead generation and nurturing.

Key Skills:

  • Expertise in Marketo and Salesforce.
  • Previous experience in digital marketing within the technology industry.
  • Strong knowledge of email marketing and lead generation.
  • Data analytical skills.
  • Excellent written and verbal communication skills.

Salary (Rate): £200 per day

City: London

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: inside IR35

Seniority Level: undetermined

Industry: Other

Detailed Description From Employer:

Digital Marketing Manager £200 per Day (Inside IR35) London (Hybrid) Initial 6 Months

Your New Role

We are currently supporting one of our London based Ed-Tech clients in securing a Digital Marketing Manager, based in London (hybrid), on an initial 6 months mat-cover assignment. You will be an expert with Marketo and Salesforce for campaign building, execution and reporting, making campaigns automated, with workflows and lead scoring. The role will also involve website optimisation and content creation, ideally with WordPress experience. With the reporting element of the role in mind, you will have the ability to analyse and optimise campaigns.

Ensuring Your Success

Previous experience within a digital marketing role, within the technology industry is essential. Salesforce and Marketo expertise is also a key essential. You will have extensive working knowledge of email marketing, lead generation and nurturing are a must have to ensure your success. A strong data analytical skillset would be highly preferrable. Excellent communication both written and verbal will enhance your suitability.

In Return

Other than a strong day rate, you will be working in a fast growth and innovative organisation. With a high level of flexibility in regard to the hybrid working.