Digital Marketing Manager
Posted 1 week ago by Randstad Technologies Recruitment
£40 Per hour
Undetermined
Hybrid
London
Summary: The Growth Marketing Manager role in London is a strategic position focused on leading the Go-To-Market (GTM) team to enhance app discovery and execute seasonal campaigns across the EMEA region. The candidate will be responsible for defining marketing strategies, managing partnerships, and briefing operational teams for execution. This high-impact role requires a blend of strategic thinking and collaboration in a fast-paced environment. The ideal candidate should have extensive experience in B2C growth or digital marketing, particularly in apps or mobile gaming.
Key Responsibilities:
- Define EMEA-wide growth strategies and seasonal campaign roadmaps.
- Manage cross-functional stakeholders and external developer partners.
- Translate business goals into actionable briefs for execution teams.
- Analyze performance metrics (CTR, Revenue, Impressions) to optimize GTM plans.
Key Skills:
- 5+ years in B2C Growth or Digital Marketing.
- Expert in Apps, Mobile Gaming, or high-growth E-commerce.
- Proven experience in global/EMEA structures managing senior stakeholders.
- A strategic thinker who prefers high-level planning over manual execution.
- A self-starter who thrives in collaborative, fast-paced environments.
Salary (Rate): £40/hour
City: London
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: Mid-Level
Industry: Marketing
Growth Marketing Manager
Location: London (Hybrid)
Experience: 5-8 Years (Mid-Senior)
Role: Strategic lead for Go-To-Market (GTM) team. Focus: Driving app discovery and seasonal campaigns across the EMEA region.
The Role
You will lead the strategy for major marketing moments and developer partnerships. This is a high-impact, autonomous role where you define the "why" and "how," briefing operational teams to execute your vision.
Candidate Checklist
Experience: 5+ years in B2C Growth or Digital Marketing.
Domain: Expert in Apps, Mobile Gaming, or high-growth E-commerce.
Scope: Proven experience in global/EMEA structures managing senior stakeholders.
Skillset: A strategic thinker who prefers high-level planning over manual execution.
Mindset: A self-starter who thrives in collaborative, fast-paced environments.
Key Responsibilities
- Define EMEA-wide growth strategies and seasonal campaign roadmaps.
- Manage cross-functional stakeholders and external developer partners.
- Translate business goals into actionable briefs for execution teams.
- Analyze performance metrics (CTR, Revenue, Impressions) to optimize GTM plans.
Randstad Technologies is acting as an Employment Business in relation to this vacancy.