Digital Marketing Manager

Digital Marketing Manager

Posted 1 week ago by ABL

£559 Per day
Undetermined
Hybrid
London

Summary: An experienced Digital Marketing Manager is sought for a 7-month contract role in London, focusing on building and executing cross-channel digital marketing campaigns for a B2B advertising division. The position requires collaboration with various stakeholders and emphasizes data-driven strategies to enhance customer engagement and product adoption. The role offers the opportunity to shape global marketing strategies and directly impact business growth. Candidates should have a strong background in digital marketing and CRM tools.

Key Responsibilities:

  • Design and deliver multi-step lifecycle marketing campaigns that drive product adoption and customer engagement
  • Use marketing automation tools and CRM platforms to personalize and scale communications
  • Partner closely with global stakeholders across Marketing, Product, Sales, and Engineering
  • Own and optimize one of the key advertiser journeys (e.g., acquisition, onboarding, retention)
  • Analyze campaign performance and translate insights into actionable improvements
  • Collaborate with tech teams on tool enhancements and feature rollouts
  • Stay ahead of industry trends and bring fresh thinking to campaign strategy

Key Skills:

  • 4+ years in digital marketing, with strong experience in CRM or lifecycle campaigns
  • Hands-on knowledge of tools such as Marketo, Eloqua, Salesforce Marketing Cloud, or similar
  • Data-savvy, with intermediate to advanced Excel and basic SQL experience
  • Strong communicator who thrives in cross-functional, fast-paced teams
  • Confident working both strategically and tactically, with an eye for detail and optimisation

Salary (Rate): £559/day

City: London

Country: UK

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing

Detailed Description From Employer:

Marketing Manager II | London (LHR16)
Contract: 7 months | Rate: £471-£559/day | Start: ASAP
Hybrid/Remote: TBC

An exciting opportunity has opened for an experienced Digital Marketing Manager to join a global leader in the advertising and tech space. This is a high-impact, high-visibility role supporting a growing B2B advertising division that's focused on helping small and medium-sized businesses thrive through scalable, data-led marketing programs.

You'll play a pivotal role in building and executing cross-channel digital marketing campaigns across email, mobile, and in-platform messaging. Working at the intersection of marketing, product, analytics, and tech, you'll help craft targeted, automated journeys that inform, engage, and convert advertisers around the world.

Key Responsibilities

  • Design and deliver multi-step lifecycle marketing campaigns that drive product adoption and customer engagement
  • Use marketing automation tools and CRM platforms to personalize and scale communications
  • Partner closely with global stakeholders across Marketing, Product, Sales, and Engineering
  • Own and optimize one of the key advertiser journeys (e.g., acquisition, onboarding, retention)
  • Analyze campaign performance and translate insights into actionable improvements
  • Collaborate with tech teams on tool enhancements and feature rollouts
  • Stay ahead of industry trends and bring fresh thinking to campaign strategy

Why this role stands out

  • Shape global strategies for a fast-growing digital advertising business
  • Gain exposure to both executional and strategic marketing initiatives
  • Work in a high-energy, collaborative environment where no two days are the same
  • Enjoy true ownership of marketing automation programs that directly impact customer experience and business growth
  • Opportunity to develop and showcase skills in CRM, email marketing, data analytics, and omnichannel campaign management

Your background

  • 4+ years in digital marketing, with strong experience in CRM or lifecycle campaigns
  • Hands-on knowledge of tools such as Marketo, Eloqua, Salesforce Marketing Cloud, or similar
  • Data-savvy, with intermediate to advanced Excel and basic SQL experience
  • Strong communicator who thrives in cross-functional, fast-paced teams
  • Confident working both strategically and tactically, with an eye for detail and optimisation

If you're a results-driven marketer with a passion for automation, insights, and customer engagement-this is your chance to step into a globally visible role with a real impact.