Digital Marketing Manager

Digital Marketing Manager

Posted Today by eTeam

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£65 Per hour
Inside
Hybrid
Isleworth, England, United Kingdom
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Budgeting Budget Management Data-Driven Decision-Making Digital Marketing Investments Management Marketing Planning Marketing Strategies Market Trend Stakeholder Management Team Management

Summary: The Digital Marketing Lead is a senior role focused on enhancing digital marketing strategies to drive customer acquisition and optimize performance outcomes. This position involves overseeing media planning, building stakeholder relationships, and mentoring a team of digital marketing experts. The role is hybrid, based in Osterley, and requires a strong understanding of data-driven marketing practices. The contract duration is 9 months, and the position is classified as inside IR35.

Key Responsibilities:

  • Define and optimise the digital marketing strategy for NOW to achieve sports targets and contribute to clients subscription acquisition efforts.
  • Drive customer acquisition through digital marketing channels.
  • Oversee media and creative planning, managing budget allocation across paid media channels.
  • Work with trading and insight teams to understand drivers of overall sales performance.
  • Deliver digital marketing performance insights to key business stakeholders.
  • Build and maintain strong relationships with key internal and external stakeholders.
  • Drive a digital-first approach to creative strategy across marketing campaigns.
  • Cultivate a culture of data-driven decision-making within the team.
  • Manage and coach a team of digital marketing experts.
  • Inform and contribute to the strategic vision for digital marketing capabilities.
  • Stay informed about industry changes and champion new ideas.

Key Skills:

  • Extensive experience in digital marketing, particularly in the telecom/media sector.
  • Strong leadership and team management skills.
  • Proficiency in data-driven marketing strategies.
  • Excellent communication and stakeholder management abilities.
  • Ability to drive customer acquisition through innovative digital strategies.
  • Expertise in media planning and budget management.
  • Knowledge of current digital marketing trends and best practices.

Salary (Rate): £65 per hour

City: Osterley

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: inside IR35

Seniority Level: Senior

Industry: Marketing

Detailed Description From Employer:

We are a Global Recruitment specialist that provides support to the clients across EMEA, APAC, US and Canada. We have an excellent job opportunity for you.

Job Title: Digital Marketing Lead (Telecom/Media)

Duration: 9 months contract

Location: Osterley – Hybrid (2-3 days per week)

Rate: £65 per hour

Inside IR35

Job Description:

The Digital Marketing Lead plays a pivotal role in the success of our Digital Marketing team. This position is ideal for a senior marketer who is passionate about developing talent and driven by achieving performance outcomes while advancing innovative digital strategies.

The Role

In your role as Digital Marketing Lead, you will:

  • Define and optimise the digital marketing strategy for NOW to achieve sports targets and contribute to clients subscription acquisition efforts.
  • Drive customer acquisition. Lead initiatives to reach and acquire new customers through digital marketing channels.
  • Oversee media and creative planning: Steer the end to end digital marketing planning process, overseeing budget allocation and investment across a range of paid media channels, and working with client and NOW third-party media agency and internal creative team
  • Work with trading and insight teams to help the business understand drivers of overall sales performance
  • Inform and influence through insight: Deliver digital marketing performance insights to key business stakeholders, highlighting successes and opportunities for growth
  • Strengthen key stakeholder relationships: Build and maintain strong relationships with key internal and external stakeholders, including brand and product marketing teams, commercial and trading teams, digital product owners, our media agency, and a range of media partners
  • Champion digital first creative transformation: Drive a digital-first approach to creative strategy across marketing campaigns, promoting best practices and creative innovation in digital marketing
  • Promote data-led thinking: Cultivate a culture of data-driven decision-making within the team, ensuring all media, creative, and audience planning is informed by customer data and insight
  • Lead and mentor team: Manage and coach a team of digital marketing experts, providing leadership, development and coaching to support personal and professional growth
  • Support digital growth for the business: Inform and contribute to the strategic vision and roadmap for digital marketing capabilities.
  • Maintain expert knowledge in digital marketing: Stay informed about the industry, sharing strategic perspective and thoughtful analysis on changes and developments, and championing new ideas

If you are interested in this position and would like to learn more, please send through your CV and we will get in touch with you as soon as possible. Please note, candidates are often Shortlisted within 48 hours.

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