Digital Marketing Executive

Digital Marketing Executive

Posted 1 day ago by 1753945216

£35,000 Per year
Fixed-Term
Hybrid
Liverpool

Summary: The Digital Marketing Executive role is a hands-on position focused on email marketing and broader digital marketing activities, including paid social and search. The candidate will be responsible for planning, executing, and optimizing campaigns to enhance lead generation and customer engagement. This is a one-year fixed-term contract based in a hybrid working environment in Liverpool. The ideal candidate should have strong experience in email marketing and familiarity with paid media platforms.

Key Responsibilities:

  • Build, test, and schedule email marketing campaigns using automation tools and AI
  • Run A/B tests to improve open rates, click-through rates, and conversions
  • Support setup and optimisation of paid media campaigns across Meta, Google Ads, and Bing
  • Analyse campaign performance to inform continuous improvement
  • Collaborate with internal teams to ensure messaging and targeting are aligned

Key Skills:

  • Strong experience in email marketing, including automation and testing
  • Confident running A/B tests and using insights to drive improvements
  • Familiar with paid media platforms such as Meta, Google Ads, and Bing
  • Data-driven, proactive, and able to manage multiple tasks in a fast-paced environment

Salary (Rate): £35000 yearly

City: Liverpool

Country: UK

Working Arrangements: hybrid

IR35 Status: fixed-term

Seniority Level: Mid-Level

Industry: Marketing

Detailed Description From Employer:

Digital Marketing Executive - 1 Year Fixed Term Contract
Salary: Up to £35,000
Location: Hybrid - Liverpool (2 days per week)

THE COMPANY
Our client is a growing marketing technology business that partners with leading consumer brands across the UK. They deliver results-driven digital campaigns using innovative lead generation and personalised marketing strategies.

THE ROLE
This is a hands-on role with a 50/50 split between email marketing and broader digital marketing activity, including paid social, paid search, and programmatic. You'll be directly involved in the planning, execution, and optimisation of campaigns that support lead generation and customer engagement.

Key Responsibilities:
Build, test, and schedule email marketing campaigns using automation tools and AI
Run A/B tests to improve open rates, click-through rates, and conversions
Support setup and optimisation of paid media campaigns across Meta, Google Ads, and Bing
Analyse campaign performance to inform continuous improvement
Collaborate with internal teams to ensure messaging and targeting are aligned

THE IDEAL CANDIDATE
Strong experience in email marketing, including automation and testing
Confident running A/B tests and using insights to drive improvements
Familiar with paid media platforms such as Meta, Google Ads, and Bing
Data-driven, proactive, and able to manage multiple tasks in a fast-paced environment

APPLY
If you would like to register your interest for this role, send your CV