Summary: The Digital Marketing Executive will be responsible for developing and executing multi-channel digital marketing campaigns aimed at enhancing brand awareness, generating leads, and increasing engagement over a 12-month contract. This role involves collaboration with various teams to manage email marketing and social media channels, while also crafting content and launching innovative campaigns. The position requires a proactive approach to testing ideas and driving measurable results aligned with business goals.

Key Responsibilities:

• Plan and execute digital marketing campaigns across email, social media, and paid advertising channels to support business goals
• Manage our LinkedIn and other social media platforms to increase brand visibility and engagement
• Set up and optimise Google Ads and social media advertising campaigns to generate quality leads
• Create and distribute engaging digital content, including social posts, infographics, email campaigns, and video, to support campaign goals
• Work closely with the Content & Communications Manager and external agencies to produce high-quality written and visual content
• Support the Content & Communications Manager with the implementation and maintenance of a content calendar to ensure timely delivery across channels
• Ensure all digital marketing activities align with our brand guidelines
• Assist with basic website updates, keeping content fresh, relevant, and aligned with strategic priorities
• Track campaign performance, producing regular reports on key metrics

Key Skills:

• At least two years digital marketing experience
• Proven hands-on experience in managing email marketing campaigns, social media channels, SEO, and paid advertising campaigns incl. Google Ads and LinkedIn ads
• Experience of working with content management systems (CMS)
• Practical knowledge of Google Analytics
• Experience of working with CRM systems and marketing automation platforms e.g. Salesforce and Marketing Cloud Engagement (Pardot) or similar
• Strong copywriting and content creation skills for web, social media, and email campaigns, including visuals and video
• Ability to interpret data and optimise campaigns based on performance
• Strong organisational skills, with the ability to manage multiple projects
• A proactive, creative, and results-driven mindset
• Knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus

Salary (Rate): undetermined

City: London

Country: United Kingdom

Working Arrangements: undetermined

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing