Summary: The Digital Marketing Executive will focus on optimizing Google local search through management of Google My Business and Local Services Ads. The role involves supporting the Search Marketing team with SEO, data insights, and paid search initiatives while collaborating with various teams to implement digital projects. Additionally, the executive will serve as a knowledgeable SEO contact for international markets and assist in developing SEO strategies and best practices. This position is a 12-month contract based in Crawley, England.

Key Responsibilities:

• Support the Search Marketing team across SEO, Data & Insight, Paid Search, and Content.
• Assist with the rollout of new and existing digital projects, including website crawls and launches.
• Develop SEO management processes, best practices, and self-help guides.
• Act as a reliable SEO contact for international markets regarding BAU SEO issues.
• Collaborate with various teams to implement RI's Digital Search Strategy.
• Work across organic and local search landscapes to drive conversion through search volumes.

Key Skills:

• Strong knowledge of technical SEO considerations, analysis, and reporting.
• Experience with on-page and local search strategies.
• Understanding of SEO best practices and search engine algorithms.
• Familiarity with technical SEO changes such as robots.txt optimization and canonicalization.
• Proficient in using SEO tools like SEMRush and Screaming Frog for web quality audits.

Salary (Rate): undetermined

City: Crawley

Country: United Kingdom

Working Arrangements: undetermined

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing