Digital Marketing Consultant
Posted 6 days ago by Disruptive DataTech
Negotiable
Undetermined
Hybrid
London Area, United Kingdom
Summary: The Digital Marketing Specialist role is an individual contributor position focused on executing and optimizing digital marketing campaigns across various channels. The specialist will manage hands-on campaign activities, utilize AWS tools for marketing automation, and provide insights through performance reporting. This role requires collaboration with creative teams to ensure alignment with brand objectives and staying updated on industry trends.
Key Responsibilities:
- Plan, build, and optimize paid media campaigns across search, social, display, and programmatic platforms.
- Support SEO initiatives including keyword research, on-page optimization, and content coordination.
- Manage email marketing workflows, CRM campaigns, and customer segmentation.
- Utilize AWS services (e.g., Amazon Pinpoint, Redshift, QuickSight, S3) to manage customer data, personalize campaigns, and measure effectiveness.
- Monitor and report on campaign performance, providing actionable insights and recommendations.
- Collaborate with creative and content teams to produce engaging assets aligned with brand and campaign objectives.
- Conduct A/B testing across ads, landing pages, and email campaigns.
- Stay updated on digital marketing trends, platform changes, and competitor activity.
Key Skills:
- Experience in digital marketing, ideally in eCommerce, consumer goods, or tech.
- Hands-on experience with Google Ads, Meta Ads, and at least one email automation platform (e.g., HubSpot, Klaviyo, Salesforce Marketing Cloud).
- Experience working with AWS marketing and data services (Amazon Pinpoint, Redshift, QuickSight, S3).
- Strong analytical skills with proficiency in Google Analytics (GA4), Looker, or other BI tools.
- Excellent organizational skills, with the ability to manage multiple projects in a fast-paced environment.
- Fluent in English (German is a plus).
Salary (Rate): undetermined
City: London
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
Digital Marketing Specialist (Individual Contributor)
Location: Frankfurt, Germany or London (Hybrid)
Role Overview
We are seeking a highly motivated Digital Marketing Specialist to execute and optimize digital campaigns across multiple channels. This is an individual contributor role focused on hands-on campaign management, reporting, and optimization. You will also leverage AWS tools to drive scalable, data-driven marketing automation and customer engagement.
Key Responsibilities
- Plan, build, and optimize paid media campaigns across search, social, display, and programmatic platforms.
- Support SEO initiatives including keyword research, on-page optimization, and content coordination.
- Manage email marketing workflows, CRM campaigns, and customer segmentation.
- Utilize AWS services (e.g., Amazon Pinpoint, Redshift, QuickSight, S3 ) to manage customer data, personalize campaigns, and measure effectiveness.
- Monitor and report on campaign performance, providing actionable insights and recommendations.
- Collaborate with creative and content teams to produce engaging assets aligned with brand and campaign objectives.
- Conduct A/B testing across ads, landing pages, and email campaigns.
- Stay updated on digital marketing trends, platform changes, and competitor activity.
Skills & Experience
- Experience in digital marketing, ideally in eCommerce, consumer goods, or tech.
- Hands-on experience with Google Ads, Meta Ads, and at least one email automation platform (e.g., HubSpot, Klaviyo, Salesforce Marketing Cloud).
- Experience working with AWS marketing and data services (Amazon Pinpoint, Redshift, QuickSight, S3).
- Strong analytical skills with proficiency in Google Analytics (GA4), Looker, or other BI tools.
- Excellent organizational skills, with the ability to manage multiple projects in a fast-paced environment.
- Fluent in English (German is a plus).