Summary: The Digital Marketing Assistant will support digital marketing initiatives by managing and optimizing paid and organic channels, analyzing performance data, and collaborating with partners to enhance brand visibility and conversions. This role involves executing campaigns, monitoring their effectiveness, and providing insights for improvement. The position is a 12-month fixed-term contract based in Hammersmith, England. The ideal candidate will have some experience in digital marketing, particularly in retail or e-commerce.

Key Responsibilities:

• Assist in the execution and optimisation of paid social, paid search, and affiliate marketing campaigns.
• Collaborate with external agency partners and internal teams to support day-to-day campaign management.
• Monitor campaign performance, analyse data, and provide insights to improve ROI and efficiency.
• Support affiliate marketing efforts, including partner outreach, onboarding, and performance tracking.
• Conduct keyword research, ad copy testing, and landing page optimization for Google Ads and Meta Ads.
• Assist in creating reports and presentations to track KPIs and campaign performance.
• Stay updated on the latest trends in digital marketing, social media, and industry best practices.
• Coordinate digital asset requirements with the creative team to ensure timely execution of campaigns.

Key Skills:

• Some experience in digital marketing; paid media or affiliate marketing preferably within the retail, e-commerce or consumer goods industry.
• Basic knowledge of platforms like Google Ads, Meta Ads (Facebook & Instagram), TikTok Ads, and affiliate networks (e.g., Rakuten, AWIN, CJ).
• Strong analytical skills and experience with reporting tools such as Google Analytics, Looker Studio, or Excel/Google Sheets.
• Highly organised with excellent attention to detail and time management skills.
• Ability to multitask and work in a fast-paced environment.
• Strong written and verbal communication skills.
• Passion for the footwear, fashion, or e-commerce industry is a plus.

Salary (Rate): undetermined

City: Hammersmith

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Other