Digital & Campaigns Marketing Manager

Summary: The Digital & Campaigns Marketing Manager role at Mitchells & Butlers is a mobile position focused on leading the digital and campaign strategy for premium brands such as Premium Country Pubs and Miller & Carter. This 12-month fixed-term contract involves managing three direct reports and collaborating with creative agencies to enhance brand engagement and drive sales. The position offers a unique opportunity to shape marketing strategies while enjoying various employee benefits, including discounts and a company car. The ideal candidate will have a strong background in strategic marketing with a digital focus.

Key Responsibilities:

• Drive divisional sales, profit, and market share objectives.
• Manage the division’s digital strategy across web, app, email, and social media.
• Own the Social Strategy and Plan to enhance brand engagement and sales conversion.
• Develop and implement the CRM Strategy to increase sign-ups and loyalty.
• Deliver seasonal and key date digital campaigns through effective channels.
• Collaborate with Brand marketing managers to reflect brand personality across digital touchpoints.
• Lead, develop, and coach three direct reports with full line management accountability.
• Manage digital marketing expenditure in line with budgets and forecasts.

Key Skills:

• 3+ years of experience in a strategic marketing role.
• Strategic and commercial mindset focused on sales and performance marketing.
• Proven track record of delivering successful digital campaigns.
• Experience in man-management and managing multiple projects.
• Strong attention to detail and self-starter attitude.
• Passion for food and drink with market and competitor understanding.

Salary (Rate): undetermined

City: Birmingham

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing