Data Scientist - Marketing
Posted 5 days ago by 1756444361
Negotiable
Outside
Hybrid
USA
Summary: The Data Scientist Contractor role at The Knot Worldwide focuses on enhancing the Marketing Science team by supporting the experimentation roadmap through various analytical processes. The position requires collaboration with marketing stakeholders and involves hands-on execution as well as providing strategic insights to improve testing processes. The ideal candidate will possess strong technical skills in data science and analytics, particularly in the context of marketing. This role offers flexibility with hybrid or remote working arrangements.
Key Responsibilities:
- Collaborating with marketing stakeholders across Brand Media, Lifecycle Marketing, Product Marketing, CRM or Acquisition Marketing to on experimentation.
- Partner with stakeholders on scoping experiments and providing power analyses before experiment starts.
- Monitoring live experiments and sharing regular updates.
- Completing post-test analyses.
- Providing regular insights to data leadership on improvements in experimentation process or technology to accelerate the testing velocity.
Key Skills:
- A bachelor s in Statistics, Mathematics, Data Science, Engineering, or a related field
- A minimum of 4 years of experience in data science and analytics roles within technology brands, with a preference for experience in a two-sided marketplace or e-commerce domain.
- Advanced knowledge of SQL and ability to write efficient SQL code.
- Advanced knowledge of python and relevant experimentation packages.
- Experience with A/B testing for marketing.
- Experience with match market testing or other causal inference approaches.
- Excellent communication skills, both written and verbal, with the ability to explain complex concepts to audiences of varying technical proficiency.
- A strategic mindset capable of translating business problems into analytics opportunities and solutions.
- A collaborative attitude that fosters a culture of data-driven decision making across the organization.
- An innovative spirit that thrives on exploring new ideas and approaches to solve challenging problems.
Salary (Rate): undetermined
City: undetermined
Country: USA
Working Arrangements: hybrid
IR35 Status: outside IR35
Seniority Level: undetermined
Industry: IT
Title: Data Scientist Contractor, Marketing
Location: New York Hybrid or Remote
Duration: 6+ Months
Client: The Knot
Job Description
The Knot Worldwide is actively seeking a Data Scientist to bolster our Marketing Science team. This role is centered around supporting our experimentation roadmap through experiment scoping, power analyses, test monitoring, and post-test analysis. We re looking for someone who can not only be a hands-on executor but also provide thought leadership for improving our testing process and velocity.
As a Data Scientist, you will be responsible for:
- Collaborating with marketing stakeholders across Brand Media, Lifecycle Marketing, Product Marketing, CRM or Acquisition Marketing to on experimentation.
- Partner with stakeholders on scoping experiments and providing power analyses before experiment starts.
- Monitoring live experiments and sharing regular updates.
- Completing post-test analyses.
- Providing regular insights to data leadership on improvements in experimentation process or technology to accelerate the testing velocity.
To be successful in this role, you should have:
- A bachelor s in Statistics, Mathematics, Data Science, Engineering, or a related field
- A minimum of 4 years of experience in data science and analytics roles within technology brands, with a preference for experience in a two-sided marketplace or e-commerce domain.
- Advanced knowledge of SQL and ability to write efficient SQL code.
- Advanced knowledge of python and relevant experimentation packages.
- Experience with A/B testing for marketing.
- Experience with match market testing or other causal inference approaches.
- Excellent communication skills, both written and verbal, with the ability to explain complex concepts to audiences of varying technical proficiency.
- A strategic mindset capable of translating business problems into analytics opportunities and solutions.
- A collaborative attitude that fosters a culture of data-driven decision making across the organization.
- An innovative spirit that thrives on exploring new ideas and approaches to solve challenging problems.
Skills
- Direct marketing
- Experiments
- Testing