Summary: The Customer Growth Data Analyst role at a leading online pharmacy in Leeds involves building and maintaining a Single Customer View (SCV) to enhance customer insights and support data-driven decision-making. The position requires collaboration with marketing teams to analyze customer behavior and develop propensity models for growth opportunities. The role offers a hybrid working arrangement after training and includes a comprehensive benefits package. Candidates should possess relevant analytical skills and experience in marketing analytics or the healthcare sector.

Key Responsibilities:

• Build and maintain a robust and scalable Single Customer View (SCV), integrating data from multiple sources.
• Ensure data quality, consistency, and accuracy across all customer records.
• Develop and deliver propensity models to identify actionable opportunities for growth.
• Analyze cross-category behavior, identifying trends and correlations for strategic marketing decisions.
• Collaborate with marketing teams to design and measure the effectiveness of targeted campaigns.
• Create dashboards and visualizations to communicate insights to stakeholders.
• Partner with marketing, product, and business intelligence teams to align on customer growth objectives.
• Implement best practices in data governance to ensure data integrity and accuracy.
• Stay updated on trends in data analytics, eCommerce, and the pharmacy industry.

Key Skills:

• Bachelors’ or masters’ degree in a related field.
• Expertise in Google Analytics, BigQuery, Tableau, SQL, and other data visualization tools.
• Experience working in a pressured environment with tight deadlines.
• Strong written and verbal communication skills.
• IT literate with intermediate knowledge of MS Office Suite, particularly Excel.
• Experience in the healthcare sector is advantageous.
• Experience in marketing analytics or customer growth with an understanding of campaign mechanics is advantageous.

Salary (Rate): 50000

City: Leeds

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: IT