Conversion Rate Optimisation (CRO) Consultant
We're supporting a large media and publishing business that needs an experienced CRO Executive to cover a key internal role for around six months. You'll step into a live, established CRO function, reporting to the Head of CRO, and pick the work up quickly with minimal ramp-up. This is a hands-on delivery role, not a strategy-only one: you'll be running experiments day to day and driving measurable conversion improvements across app and web.
What you'll be doing
- Owning and running app experimentation, including through Purchasely, plus web experimentation and wider CRO initiatives
- Designing, building and analysing A/B tests end to end, from hypothesis through to result and recommendation
- Using AI to accelerate and scale experimentation, bringing modern, AI-driven approaches to how tests are built and iterated
- Taking day-to-day direction from a senior CRO stakeholder while operating independently on delivery
- Turning experimentation results into clear, actionable insight that moves conversion and revenue metrics
What we're looking for
- 3+ years' in-house CRO experience (agency-only background is fine, but in-house is essential)
- A genuine hands-on tester: comfortable building and running A/B and multivariate experiments without support
- Experience with app and web experimentation; familiarity with Purchasely or comparable app-subscription/paywall experimentation tooling is a strong plus
- Practical experience using AI to push experimentation forward
- Technical enough to pick the role up and deliver from day one with no hand-holding
- A self-starter who's comfortable owning delivery in an established function
The details
- 6-month contract, inside IR35
- Hybrid (West London Office)
- Media/publishing sector
Rate:
£400/day
Location:
London
IR35 Status:
Inside
Remote Status:
Hybrid
Industry:
Data & Analytics
Seniority Level:
Mid-Level