Contract - Paid Social SAM-AD

Freelance Paid Social Senior Account Manager / Account Director, 3 Month Contract

Location: Central London, 3 days per week onsite

Start: ASAP

Rate: £400 per day, Inside IR35

Introduction

We are working with a leading global agency who are urgently looking for freelance Senior Account Manager and Account Director level talent to support on a major financial services account. The client needs between 1 and 3 freelancers for around 3 months initially, working closely with the agency team while also acting as an extension of the client team.

The Role

This role would suit a strong performance marketing specialist who is comfortable leading cross channel strategy, running structured testing, and supporting hands on activation across paid social and emerging digital channels. You will help identify growth opportunities, build channel plans, optimise campaign performance, and work closely with creative, media, agency, and client side teams to drive measurable customer acquisition and commercial impact.

Responsibilities include:

• Leading cross channel growth strategy across Paid Social.
• Designing and running structured experiments to prove incrementality and unlock scalable growth.
• Supporting activity across platforms such as Meta, TikTok, YouTube, Snapchat, Pinterest, PMax, and Demand Gen.
• Partnering with full funnel teams to identify, validate, and scale new growth levers.
• Building channel plans that translate commercial goals into targeted, measurable activity.
• Managing hands on in platform execution across Meta and TikTok.
• Optimising audiences, creative, formats, and measurement approaches, including conversion lift studies.
• Working closely with agency partners and internal teams to ensure joined up strategy and strong delivery.
• Developing and refining creative templates based on audience insights and platform behaviours.
• Collaborating with creative teams to produce high performing, social first assets that drive engagement and conversion.

You, Skills & Experience:

Strong experience at Senior Account Manager or Account Director level. Background in social, growth marketing, performance marketing, or paid media led campaign delivery. Hands on experience across Meta and TikTok is highly desirable. Exposure to channels such as YouTube, Snapchat, Pinterest, Affiliate, PMax, and Demand Gen would be beneficial. Strong understanding of testing, measurement, optimisation, and incrementality. Comfortable working in a fast paced agency environment. Able to operate as an extension of the client team and manage senior stakeholder relationships. Strong creative judgement, especially across social first performance assets. Available for a 3 month freelance contract. Able to work 3 days per week onsite in Central London.