Content Producer

The Skills You'll Need: GEO, AEO, content producer

Your New Salary: £21.40 - £35.33 per hour

Location: London, Hybrid

Status: 12 months Agency temp

Working hours: 37.5 hours

Content Producer - What You'll be Doing:

You will be working in the Consumer Engagement team, responsible for creating and optimizing editorial content. This role demands both strong content fundamentals and SEO/GEO best practice, focusing on producing clear, natural-language web content.

• Partner with insights teams to identify high-value user questions and intents for company products and services.
• Author, build and refresh new ‘answer-ready’ editorial that meets the needs of both human and machine audiences.
• Plan and execute ongoing updates to existing high-performing editorial pages, ensuring information keeps pace with evolving user intent, search behaviour and AI retrieval patterns.
• Write in a natural, helpful tone that reflects the company brand voice while maximizing clarity and reusability in answer engine contexts.

The Skills You'll Need to Succeed:

Strong understanding of modern organic discovery, including SEO fundamentals, AI search and the evolving role of content within LLM-powered experiences.

• Previous experience in implementing traditional SEO content tactics (e.g. on-page optimization, content gap analysis, IA basics, etc.) on a major brand or media website.
• Demonstrable copywriting and editorial skills, including the ability to write clear, engaging, natural-language answers that reflect brand tone.
• Experience producing web content end-to-end within a sophisticated CMS (brief > draft > review > publish > iterate).
• Some hands-on GEO/AEO experience.
• Experience of understanding and serving a global audience, considering linguistic and cultural nuance.