£42 Per hour
Inside
Hybrid
Greater London, England, United Kingdom
Summary: The Communications Manager role involves creating awareness and excitement for wearable products, particularly Ray-Ban smart glasses, across Europe. The position requires collaboration with the Communications Manager for RL and focuses on strategic communications and storytelling in the AI-powered wearable technology sector. The ideal candidate should have a strong understanding of the media landscape in Europe, especially in Italy and Spain, and experience in consumer hardware products. Responsibilities include executing campaigns, crafting narratives, and managing cross-functional relationships.
Key Responsibilities:
- Execute strategic plans and campaigns to drive awareness and adoption of wearable products.
- Help shape messaging and tactics that resonate with consumers in key European markets.
- Craft compelling narratives about wearable technologies and their impact on users.
- Implement integrated marketing communications across all channels, including owned, earned, and social media.
- Create engaging content such as social media posts, blogs, pitches, and other creative materials.
- Manage press events in the region, prepare spokespeople, and develop briefing materials.
- Work cross-functionally with product, marketing, policy content, and other communications teams.
- Manage relationships with multiple agency teams.
Key Skills:
- 6+ years of experience in communications or a related field, focusing on consumer hardware products.
- Excellent written and verbal communication skills, with the ability to craft compelling narratives.
- Strong understanding of the media and creator landscape across EMEA, particularly Italy and/or Spain.
- Ability to work in a fast-paced environment with multiple priorities and deadlines.
- Strong analytical skills, with experience analyzing data and providing insights for communications strategies.
- Experience working with cross-functional teams, including product, marketing, social, and policy.
- Fluency in both spoken and written Italian.
- Consumer tech experience.
- New Media experience with creators & social publishers.
- Understanding of the Italian landscape.
- Experience in product & corporate communications in EMEA.
- Experience in AI work.
Salary (Rate): £42.31 hourly
City: London
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: inside IR35
Seniority Level: undetermined
Industry: Other
Communications Manager
Location: London, UK
Length: 12 Months
Rate: £42.31 p/h (Inside IR35)
Hours: 9am-6pm (Hybrid, 3 days per week in office)
Role overview: Our client is seeking a highly motivated Associate Communications Manager to create awareness and excitement for our wearable products, including Ray-Ban smart glasses, in Europe. Alongside our Communications Manager for RL, this person will work across an exciting range of AI-powered, wearable technologies, driving strategic communications and storytelling that resonate with our audiences. The ideal candidate is someone who has a good understanding of the media landscape across Europe, particularly in Italy and Spain, experience working on consumer hardware products, and a passion for AI and AR technology. This individual should have a track record of planning and executing announcements, reviewing campaigns and working cross-functionally across product, marketing and partners.
Responsibilities:
- Execute strategic plans and campaigns to drive awareness and adoption of our wearable products.
- Help shape messaging and tactics that will resonate with consumers in our key European markets
- Craft compelling narratives about our wearable technologies and their impact on users
- Implement integrated marketing communications across all channels, including owned, earned, and social media
- Create engaging content such as social media posts, blogs, pitches, and other creative materials to promote various announcements and milestones
- Manage press events in the region, prepare spokespeople, and develop briefing materials
- Work cross-functionally with product, marketing, policy content, and other communications teams
- Manage relationships with multiple agency teams.
Qualifications & Experience :
- 6+ years of experience in communications or a related field, with a focus on consumer hardware products
- Excellent written and verbal communication skills, with the ability to craft compelling narratives and messaging
- Strong understanding of the media and creator landscape across EMEA, and in particularly Italy and/or Spain, with existing relationships a plus
- Ability to work in a fast-paced environment, with multiple priorities and deadlines
- Strong analytical skills, with experience analysing data and providing insights to inform future communications strategies
- Experience working with cross-functional teams, including product, marketing, social and policy
Top 3 Must have hard skills
- Fluency in both spoken and written Italian
- Consumer tech experience
- New Media Experience with creators & social publishers
Good to have skills
- Understanding of the Italian landscape
- Product & corporate comms team in EMEA
- Spans Aps & AI work