Communications Lead

Communications Lead

Posted 4 days ago by Whitehall Resources

Negotiable
Inside
Undetermined
Shropshire, England, United Kingdom

Summary: The Communications Lead role involves providing expert leadership to enhance the communications strategy and capability within an organization, specifically in a government context. The position requires active SC clearance and focuses on integrating communications with program delivery while ensuring high-quality, user-centered outputs. The role includes managing a multi-disciplinary team and collaborating with senior leaders to achieve measurable outcomes. This is a contract position based in Shropshire for an initial duration of two months, classified as inside IR35.

Key Responsibilities:

  • Translate departmental/organisational communications strategy into a deliverable roadmap with clear objectives, audiences, channels, messages and measures.
  • Establish and run governance for communications (planning cycles, editorial boards, approvals, campaign assurance, brand and accessibility compliance).
  • Integrate communications plans with programme delivery schedules, milestones and benefits; ensure readiness for major releases/go-lives.
  • Lead a structured capability uplift programme (skills assessment, curriculum, toolkits, playbooks, coaching, communities of practice).
  • Define and embed standards and templates (audience insight, message frameworks, channel selection, evaluation, plain English, accessibility).
  • Provide coaching and feedback to senior leaders and SMEs on effective narrative, presentation, and stakeholder communications.
  • Commission and use audience insight (quantitative/qualitative) to shape strategy and content.
  • Oversee creation of high-quality content (briefings, speeches, employee updates, stakeholder packs, press lines, digital content) with strong attention to detail.
  • Optimise channel mix (internal: town halls, intranet, Yammer/Teams, newsletters; external: GOV.UK, media, social, stakeholder networks), ensuring consistency and timely delivery.
  • Build trusted relationships with SROs, programme leadership, policy/operations and HR, aligning comms to business outcomes.
  • Challenge and influence senior leaders constructively to uphold standards and make evidence-based decisions.
  • Coordinate communications with suppliers and delivery partners, ensuring message alignment and contractual deliverables on communications where relevant.
  • Maintain a communications RAID approach (reputational, operational, and stakeholder risks); define mitigations and escalation routes.
  • Establish KPIs and evaluation frameworks (reach, engagement, sentiment, comprehension, behaviour change), producing clear insights and recommendations.
  • Prepare for and respond to internal/external reviews and audits; track actions to closure.
  • Align communications to change and business readiness plans (training, adoption, stakeholder briefings, go-live comms, early life support messaging).
  • Plan and deliver major events (roadshows, leadership briefings, stakeholder forums), with clear objectives, success measures, and feedback loops.
  • Line-manage and mentor communications professionals; role-model inclusive leadership and civil service values.
  • Own the comms operating model, including resourcing, supplier management, budget oversight, and continuous improvement.

Key Skills:

  • Substantial UK government experience in a similar role within a complex programme/project environment of significant scale with multiple stakeholders and suppliers.
  • Dynamic, visible leadership with proven ability to influence in a multi-disciplinary environment; line management experience (expected at G6).
  • Proven track record of delivering at pace, meeting quality standards and deadlines across concurrent initiatives.
  • Confidence to challenge and influence senior leaders, using evidence and insight to drive decisions.
  • Problem ownership: identifies risks and gaps early, designs pragmatic solutions, and delivers positive outcomes.
  • Role-models communications best practice and coaches others to enhance capability.
  • Excellent written and verbal communication, with strong attention to detail and the ability to craft clear, concise, audience-appropriate content.
  • Hands-on experience of communications planning, audience insight, editorial processes, measurement/evaluation, and flexing methods (e.g., Agile/hybrid environments) to delivery priorities.

Salary (Rate): undetermined

City: Shropshire

Country: United Kingdom

Working Arrangements: undetermined

IR35 Status: inside IR35

Seniority Level: undetermined

Industry: Other

Detailed Description From Employer:

Communications Lead – SC cleared

Whitehall Resources are currently looking for a Communications Lead – SC cleared based in Shropshire for an initial 2-month contract ***INSIDE IR35*** ***MUST HAVE ACTIVE SC CLEARANCE***

Job spec: Provide visible, expert leadership to realise the communications strategy and uplift communications capability across the organisation. You will set standards for high-quality, user-centred communications, build skills and confidence across teams, and ensure communications activity is evidence-based, integrated with programme delivery, and achieves measurable outcomes. You will partner with senior leaders, programme teams and suppliers to drive consistency, compliance with good practice, and delivery at pace.

Grade 6: Typically leads the communications function for a large programme/portfolio, sets strategic direction, owns the comms operating model, and line-manages a multi-disciplinary team (including G7 and below). Grade 7: Typically leads communications for a complex project or major workstream, shaping strategy execution, standards and capability building, and may line-manage a small team.

Primary Responsibilities:

  • Translate departmental/organisational communications strategy into a deliverable roadmap with clear objectives, audiences, channels, messages and measures.
  • Establish and run governance for communications (planning cycles, editorial boards, approvals, campaign assurance, brand and accessibility compliance).
  • Integrate communications plans with programme delivery schedules, milestones and benefits; ensure readiness for major releases/go-lives.
  • Lead a structured capability uplift programme (skills assessment, curriculum, toolkits, playbooks, coaching, communities of practice).
  • Define and embed standards and templates (audience insight, message frameworks, channel selection, evaluation, plain English, accessibility).
  • Provide coaching and feedback to senior leaders and SMEs on effective narrative, presentation, and stakeholder communications.
  • Commission and use audience insight (quantitative/qualitative) to shape strategy and content.
  • Oversee creation of high-quality content (briefings, speeches, employee updates, stakeholder packs, press lines, digital content) with strong attention to detail.
  • Optimise channel mix (internal: town halls, intranet, Yammer/Teams, newsletters; external: GOV.UK, media, social, stakeholder networks), ensuring consistency and timely delivery.
  • Build trusted relationships with SROs, programme leadership, policy/operations and HR, aligning comms to business outcomes.
  • Challenge and influence senior leaders constructively to uphold standards and make evidence-based decisions.
  • Coordinate communications with suppliers and delivery partners, ensuring message alignment and contractual deliverables on communications where relevant.
  • Maintain a communications RAID approach (reputational, operational, and stakeholder risks); define mitigations and escalation routes.
  • Establish KPIs and evaluation frameworks (reach, engagement, sentiment, comprehension, behaviour change), producing clear insights and recommendations.
  • Prepare for and respond to internal/external reviews and audits; track actions to closure.
  • Align communications to change and business readiness plans (training, adoption, stakeholder briefings, go-live comms, early life support messaging).
  • Plan and deliver major events (roadshows, leadership briefings, stakeholder forums), with clear objectives, success measures, and feedback loops.
  • Line-manage and mentor communications professionals; role-model inclusive leadership and civil service values.
  • Own the comms operating model, including resourcing, supplier management, budget oversight, and continuous improvement.

Technical Skills & Competencies:

  • Substantial UK government experience in a similar role within a complex programme/project environment of significant scale with multiple stakeholders and suppliers.
  • Dynamic, visible leadership with proven ability to influence in a multi-disciplinary environment; line management experience (expected at G6).
  • Proven track record of delivering at pace, meeting quality standards and deadlines across concurrent initiatives.
  • Confidence to challenge and influence senior leaders, using evidence and insight to drive decisions.
  • Problem ownership: identifies risks and gaps early, designs pragmatic solutions, and delivers positive outcomes.
  • Role-models communications best practice and coaches others to enhance capability.
  • Excellent written and verbal communication, with strong attention to detail and the ability to craft clear, concise, audience-appropriate content.
  • Hands-on experience of communications planning, audience insight, editorial processes, measurement/evaluation, and flexing methods (e.g., Agile/hybrid environments) to delivery priorities.