Summary: The role of Technical Analyst at Andela focuses on supporting marketing technology initiatives by analyzing, strategizing, and implementing solutions within the Martech ecosystem. The candidate will collaborate with business and product teams to manage technical workflows and ensure seamless integration across various marketing applications. This position requires a strong understanding of Martech platforms and the ability to communicate effectively with both technical and business stakeholders. The role is hybrid, allowing for a blend of remote and on-site work.

Key Responsibilities:

• Work closely with business and product teams to gather requirements and translate them into technical solutions.
• Analyze, document, and design technical workflows and integrations across Customer Data Platforms (CDP), Customer Relationship Management (CRM) systems, Digital Asset Management (DAM), and Content Management Systems (CMS).
• Facilitate communication between business teams, technical teams, and third-party partners to ensure alignment on solutions.
• Identify dependencies between Martech platforms and assess the impact on business use cases.
• Engage in high-level strategic discussions regarding Martech ecosystem optimizations and ensure proper documentation.
• Present technical solutions to leadership, participate in technical forums, and contribute to strategic decision-making.
• Ensure data governance, security, and compliance within the Martech platforms.
• Act as a point of contact for troubleshooting and resolving Martech-related issues.
• Contribute to process improvement and automation initiatives within the Martech ecosystem.

Key Skills:

• 5+ years of experience in Martech Solutions, with expertise in at least two of the following: CDP, CRM, CMS, DAM platforms.
• Hands-on experience with Salesforce Marketing Cloud or similar platforms.
• Strong analytical skills with experience in data analysis, system integration, and process optimization.
• Familiarity with APIs, modern software development practices, and platform integrations.
• Strong understanding of marketing automation, identity management, and data integration workflows.
• Experience working in a business analyst or technical analyst role within a Martech ecosystem.
• Ability to manage and analyze large sets of marketing and customer data for strategic insights.
• Strong documentation skills and ability to present technical solutions in a structured manner.

Salary (Rate): undetermined

City: undetermined

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: IT