Brand Marketing Manager (Retail) - 9 Mth Mat Cover

Brand Marketing Manager (Retail) - 9 Mth Mat Cover

Posted 1 day ago by Salt

£50,000 Per year
Undetermined
Hybrid
London, UK

Summary: The role of Brand Marketing Manager focuses on leading marketing strategies for a well-known entertainment brand, specifically within the retail and franchise sectors. The position requires creativity and collaboration to enhance brand visibility and drive sales through impactful marketing campaigns. The successful candidate will work closely with retailers and licensees to ensure brand consistency and local relevance. This is a 9-month fixed-term contract with an immediate start.

Key Responsibilities:

  • Lead and activate market-specific franchise marketing campaigns
  • Partner with top-tier retailers and licensees to build impactful marketing plans
  • Drive product visibility and sell-through across retail channels
  • Spark demand with unforgettable events, promotions, and in-store experiences
  • Be a cross-functional connector, ensuring brand consistency and local relevance
  • Seek out new business and marketing opportunities that fuel growth

Key Skills:

  • Brand marketing experience in licensing or entertainment (at least 3 years)
  • Retail/Franchise Marketing experience desirable
  • Solid UK retail knowledge
  • Killer communication and pitch skills
  • Creative thinking with commercial impact

Salary (Rate): £50,000 yearly

City: London

Country: UK

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing

Detailed Description From Employer:

9 Mth FTC Brand Marketing Manager - Entertainment

London (Hybrid - 3 days in office)

IMMEDIATE START - Circa £50K pro rata

Step into the spotlight with this well-known entertainment brand and help shape the future of our iconic entertainment brands! We're on the hunt for a dynamic Retail (Franchise) Marketing Manager who thrives on creativity, collaboration, and commercial success.

You'll be the Powerhouse behind local marketing strategies, bringing our world-famous franchises to life in-store and online. From launching head-turning retail activations to building powerful licensee and retail relationships, you'll drive brand love and bottom-line results.

Your Mission:

?? Lead and activate market-specific franchise marketing campaigns

?? Partner with top-tier retailers and licensees to build impactful marketing plans

?? Drive product visibility and sell-through across retail channels

?? Spark demand with unforgettable events, promotions, and in-store experiences

?? Be a cross-functional connector, ensuring brand consistency and local relevance

?? Seek out new business and marketing opportunities that fuel growth

You Bring:

  • Brand marketing experience in licensing or entertainment (at least 3 years
  • Retail/Franchise Marketing experience desirablSolid UK retail knowledge
  • Killer communication and pitch skills
  • Creative thinking with commercial impact

*Rates depend on experience and client requirements