Analytics Consultant
Posted 1 day ago by *Intega IT Recruitment Ltd*I.T & Technology Recruitment Experts*
£40 Per hour
Undetermined
Undetermined
London Area, United Kingdom
Summary: The Analytics and Insight Professional (AIP) plays a crucial role in scaling a growing advertising business by providing actionable insights and recommendations to improve advertiser performance. This position involves analyzing unique data, developing metrics of success, and communicating findings to C-suite clients. The AIP utilizes advanced statistical techniques and programming skills in SQL and Python to deliver strategic and consultative expertise. The role requires collaboration with various business partners to unlock opportunities and enhance marketing initiatives.
Key Responsibilities:
- Analyze metrics of success for businesses or categories.
- Develop data-driven insights and recommendations for C-suite client leadership.
- Communicate recommendations clearly and compellingly.
- Translate technical analysis into actionable insights for both technical and non-technical stakeholders.
- Utilize SQL and Python for advanced statistical modeling and analysis.
Key Skills:
- Bachelor's degree in business administration, finance, economics, computer science, data science, engineering, or related field.
- Ability to translate technical aspects of analysis into actionable insights.
- In-depth understanding of advanced statistical techniques and methodologies.
- Proficiency in SQL with the ability to write complex queries.
- Fluency in Python (or R) for advanced statistical modeling.
- Consulting or advertising experience preferred.
- Experience in ad measurement, predictive analytics, and A/B testing.
- Familiarity with AWS stack.
- French language skills are a plus.
Salary (Rate): £40.00/hr
City: London Area
Country: United Kingdom
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other
Analytics and Insight Professional required to help scale growing advertising business. The AIP is a key member of the Sales and Partner Enablement team , working with sales, product, retail and other business partners to analyze and improve advertisers’ performance , in support of their marketing initiatives. AIPs work with unique data and translate it into high-quality and actionable insights and recommendations to improve the effectiveness of advertiser campaigns and unlock business opportunities. Day to day, activities include analyzing metrics of success for a business or category, developing data-driven insights and recommendations for C-suite client leadership, and communicating recommendations in a clear and compelling fashion. The strategic and consultative digital expertise of an AIP is critical to delivering the best return on investment for customers often using SQL and Python. Must have Requirements: Bachelor's degree in business administration, finance, economics, computer science, data science, engineering, or other related field Ability to translate technical aspects of analysis and metrics into actionable insights for the advertiser and both technical and non-technical stakeholders In depth understanding of advanced statistical techniques and methodologies as well as simple linear regression analysis, multivariate regression analysis and model building SQL with ability to write complex queries from scratch from multiple tables Fluency with Python (or R) – ability to run advanced statistical modelling Preferred qualifications: Consulting experience with a major consulting firm or advertising experience with a top advertiser (agency or client side) Experience with advertising publishers and marketing/creative agencies MBA, Master’s or Doctoral degree in Economics, Marketing, Statistics, Advertising, or Business/Digital media planning experience Experience in ad measurement, predictive analytics, experimental design, A/B testing Experience and familiarity with AWS stack French Language For full details please contact Katie Collins