Account Performance Manager - Strategic Casting & Organic Growth

LTK’s mission is to empower the world’s premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we’re looking for team members who want to create, innovate and disrupt an industry. We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry — a game changer when it comes to career growth.

Position Title : Account Performance Manager, Strategic Casting & Organic Growth

About The Role

We’re looking for an experienced, strategic and hands-on Account Performance Manager to lead campaign casting, organic influencer strategies and campaign performance across some of LTK Europe’s most high-profile retail partners. This role sits at the intersection of strategy and execution- perfect for someone who can think big about performance and organic growth, while still staying on top of delivery by managing briefs, contracts and creator relationships directly. You’ll act as a key link between the Brand Partnerships and Creator Success teams, ensuring that every campaign- across paid and organic - drives measurable commercial results. Success in this role will come from building structure, driving cross-team collaboration, and using performance insights to continuously optimise campaign and creator outcomes.

How You Will Make An Impact

Campaign Strategy & Innovation

• Collaborate with Brand Partnerships team & clients to design and execute creator campaigns that blend creativity with data-led strategy.
• Support account strategy development on major accounts and ensure client decks and deliverables reflect best-in-class storytelling, structure, and data.
• Take ownership of performance-driven innovation, testing new casting mixes, incentive structures, and organic growth tactics.
• Lead quick-turn activations (e.g., 24-hour IG Story campaigns), balancing speed with quality and brand alignment.
• Confidently push creative boundaries with clients — making strategic recommendations grounded in data even outside their initial brand remit.

Strategic Casting & Campaign Execution

• Lead influencer casting with a strategic, data-informed and commercial mindset — balancing top-performing creators, brand-fit influencers, and emerging talent.
• Partner with Creator Success (CS) to identify, coach and nurture influencers toward high organic potential, ensuring campaign spend is optimised towards proven performance.
• Develop and maintain a structured process for mini castings by vertical, ensuring the right creators are representing key retail categories (e.g., beauty, fashion, lifestyle, sports).
• Champion inclusion of top UK creators across major campaigns — ensuring LTK talent is consistently represented in high-visibility activations.
• Maintain visibility on both paid and organic content output, tracking how creator performance impacts wider commercial goals.
• Manage creator contracting, communication, and rate negotiation to ensure clarity and alignment across all campaign deliverables.
• Manage bonus or incentive schemes for creators (organic and paid), aligned to performance thresholds and commission metrics.

Performance & Insights

• Work with available data and sales teams to translate performance insights into actionable creative and casting recommendations.
• Champion a "test and learn" approach — experimenting with casting mixes, creative formats, and incentives to continually drive efficiency.
• Surface insights on organic performance growth and analyse campaign data to identify scalable opportunities, surface high-performing creators and new talent opportunities for brands.
• Represent campaign performance and insights in internal and client meetings with confidence and commercial clarity.

Collaboration & Leadership

• Act as the primary operational bridge between Campaign Execution, Brand Partnerships, and Creator Success, ensuring campaign goals and expectations are consistently aligned and seamlessly executed.
• Champion collaboration between teams — turning strategic client objectives into clear, actionable delivery plans.
• Act as a creative problem-solver, balancing client objectives with creator authenticity and community trends.
• Support and mentor junior team members (Account Coordinators) to drive structure, accountability, and delivery consistency.

What You Will Bring To LTK

• 6+ years’ experience in influencer marketing, talent management, campaign management or digital brand partnerships.
• Proven track record of turning (campaign) data insights into actionable strategies that drive measurable performance.
• Strong understanding of influencer ecosystems, social content trends, and platform best practices (Instagram, TikTok, etc.).
• Confident managing large, multi-market retailer or multi-category campaigns.
• Strong commercial acumen, linking creative decisions to business impact.
• Analytical mindset — able to interpret performance data to guide casting and content decisions.
• Exceptional communication and collaboration skills — comfortable liaising with creators, clients, and internal teams.
• Experience managing creators directly, including contracting and negotiation.
• Organized, proactive, and able to balance strategic planning with detail-oriented delivery.
• A self-starter with strong creative instincts, commercial acumen, and an eye for emerging talent.
• A mindset focused on seizing opportunities and moving with urgency.
• Dedication to fierce prioritization and operational excellence.
• Adaptability to a dynamic, fast-moving environment.
• A growth mindset and openness to feedback.

What’s in it for you?

• Competitive salary, bonuses, and private pension scheme.
• Flexible work schedule plus Summer Fridays (workday ends at 3 pm).
• 25 days holiday, plus an extra day for your birthday.
• A benefits and wellness scheme.
• Private medical care.
• Paid volunteering days.
• Professional development.
• Work anniversary celebrations, including extra annual holidays, and luxury gifting.
• Interesting problems to solve with an expert team at a rapid-growth retail disruptor and the largest creator marketing platform.
• Happy Hours and team events and activities!

About LTK

Founded in 2011, LTK is the global technology platform purpose-built to empower lifestyle creators to monetize their content. The full-service platform connects brands, creators, and shoppers with a world-class shopping app and trusted tools and technology that make content instantly shoppable. Today, premium lifestyle creators in 150+ countries drive more than $3.6 billion in annual retail sales through their LTK Shop profiles. More than 20 million consumers turn to LTK Shops in the LTK shopping platform each month to find inspiration and instantly shop the styles recommended by their favorite creators. And, more than 6,000 brands partner with LTK to gain access to its global creator network for content that converts against performance-driven, cross-channel KPIs. LTK is headquartered in Dallas, TX, and currently operates on five continents.

Our mission

To empower the world’s premium lifestyle Creators to achieve maximum economic success.

Our values

Here to win
Commit to the journey
Work well
Commitment to Diversity

LTK believes diversity, equity, and inclusion are fundamental obligations that strengthen our team. We employ a diverse, multi-disciplinary team to build a meaningful company and culture. We are not offering new sponsorships opportunities at this time for persons requiring employment visas; authorization to work in the UK is a precondition of employment. Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees of LTK are considered the property of LTK and are not subject to payment of agency fees . LTK is an Equal Opportunity Employer.