Account Manager - Digital and Social Media - 12 month FTC

Account Manager - Digital and Social Media - 12 month FTC

Posted 3 days ago by Marlow Talent

£45,000 Per year
Undetermined
Hybrid
London Area, United Kingdom

Summary: The Digital and Social Media Manager role at a boutique communications consultancy involves leading the planning, creation, and delivery of impactful social and digital campaigns for B2B and B2C clients. This hands-on position requires a blend of strategy, content creation, and design, with a focus on the fintech and financial services sectors. The role is hybrid, requiring two days in the Central London office and the remainder from home, and is offered on a 12-month fixed-term contract with potential for extension. Candidates should possess 2-4 years of relevant experience and strong copywriting skills.

Key Responsibilities:

  • Develop and execute multi-channel social media strategies (LinkedIn, Instagram, TikTok, X, YouTube)
  • Tailor approaches for both B2B (thought leadership, lead gen) and B2C (engagement, awareness)
  • Advise on SEO and GEO best practice
  • Conduct social listening to inform campaigns
  • Translate client objectives into clear content plans and campaign frameworks
  • Identify opportunities to integrate PR, social and influencer activity
  • Plan and manage monthly content calendars across multiple clients
  • Write engaging copy tailored to platform, audience and tone of voice
  • Create reactive and real-time content aligned to news, trends and cultural moments
  • Manage publishing, scheduling and community engagement
  • Design high-quality social media assets (static and motion)
  • Maintain visual consistency with client brand guidelines while elevating creative quality
  • Create short-form video content, including editing, captions and basic motion graphics
  • Track and analyse performance across social and digital channels, using tools such as GA4, LinkedIn campaign manager and Meta platforms
  • Produce clear, insight-led reports with actionable recommendations
  • Act as a day-to-day contact for digital and social workstreams
  • Present ideas, content and results confidently to clients
  • Collaborate closely with PR, content and design teams

Key Skills:

  • 2-4 years’ experience in social media/digital
  • Excellent copywriting skills for both B2B and B2C audiences
  • Experience in the fintech / financial services sectors (ideally)
  • Strong organisational skills
  • Proficient using Adobe Creative Suite (Illustrator, InDesign, Photoshop) or similar tools
  • Comfortable using social listening tools (Brandwatch or similar is desirable)
  • Understanding of SEO and GEO principles and techniques
  • Video editing skills (basic animation skills would be a bonus)
  • Strong attention to detail
  • Self-motivated and proactive

Salary (Rate): £45,000.00 yearly

City: London

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Other

Detailed Description From Employer:

Digital and Social Media Manager (B2B and B2C) – 12 month FTC

We are working with a fast-growing boutique communications consultancy, looking to strengthen their digital team currently. They partner with companies and brands across a range of sectors including financial services and fintech – and they are looking for a Digital and Social Media Manager to join the team on a FTC – initially for 12 month with a view to hopefully extending this into a permanent role. The agency advises a variety of organisations – from start-ups to global businesses – on communications strategies, PR and engagement plans – and protecting their reputations through crisis management. Their work spans broader marketing, including paid digital marketing, social media and visual content creation. Clients are generally purpose-led technology focused businesses – in areas including fintech and innovation.

The role:

Reporting into the Digital Director, this Digital and Social Media Manager will lead the planning, creation and delivery of high-impact social and digital campaigns across a mix of B2B and B2C clients. This is a hands-on role combining strategy, content creation and design. You’ll help create both written and visual content across digital, social, media and client materials. This is not a specialist design role, they are looking for experience when it comes to crafting polished assets, and working with third party suppliers for more complex creative work where needed. The role is hybrid – 2 days per week in the Central London office, the rest of the week from home.

They are looking for:

  • 2-4 years’ experience in social media/digital
  • Excellent copywriting skills for both B2B and B2C audiences
  • Ideally some experience in the fintech / financial services sectors
  • Strong organisational skills
  • Proficient using Adobe Creative Suite (Illustrator, InDesign, Photoshop) or similar tools
  • Comfortable using social listening tools (Brandwatch or similar is desirable)
  • Understanding of SEO and GEO principles and techniques
  • Video editing skills (basic animation skills would be a bonus)
  • Strong attention to detail
  • Self-motivated and proactive

Key Responsibilities:

  • Social & Digital Strategy
  • Develop and execute multi-channel social media strategies (LinkedIn, Instagram, TikTok, X, YouTube)
  • Tailor approaches for both B2B (thought leadership, lead gen) and B2C (engagement, awareness)
  • Advise on SEO and GEO best practice
  • Conduct social listening to inform campaigns
  • Translate client objectives into clear content plans and campaign frameworks
  • Identify opportunities to integrate PR, social and influencer activity
  • Content Creation & Management
  • Plan and manage monthly content calendars across multiple clients
  • Write engaging copy tailored to platform, audience and tone of voice
  • Create reactive and real-time content aligned to news, trends and cultural moments
  • Manage publishing, scheduling and community engagement
  • Design & Creative Production
  • Design high-quality social media assets (static and motion), including:
  • LinkedIn carousels and infographics
  • Instagram posts, Reels and Stories
  • TikTok video assets
  • Paid social creatives
  • Maintain visual consistency with client brand guidelines while elevating creative quality
  • Create short-form video content, including editing, captions and basic motion graphics
  • Support campaign concepts with visually compelling, platform-first creative
  • Reporting & Optimisation
  • Track and analyse performance across social and digital channels, using tools such as GA4, LinkedIn campaign manager and Meta platforms
  • Produce clear, insight-led reports with actionable recommendations
  • Use data to continually refine content and improve results
  • Client Management & Collaboration
  • Act as a day-to-day contact for digital and social workstreams
  • Present ideas, content and results confidently to clients
  • Collaborate closely with PR, content and design teams

You will benefit from:

  • Flexible working with ability to work from home part time
  • Private healthcare
  • 25-days holiday + bank holidays
  • An extra day annual leave for your birthday plus a day off a year to volunteer in the community